Little Hotelier

OCTOBER 17, 2023

Drive direct bookings Direct bookings mean you don’t have to pay commission fees to an online travel agent, saving you up to 20% on each booking. Of course, you must maintain rate parity (the same rate on your website as on the OTA) but try making booking direct a more attractive method by offering guests value-added services.

Revenue 100

Revenue Hotels OTA Ancillary Revenue 100

Travelboom Marketing

SEPTEMBER 1, 2023

Hotels are experiencing a major shift in traveler behavior, including the most recent demands from guests. In the latest TravelBoom Leisure Travel Trends Study , we recognize the importance of loyalty programs for hotels. However, when it comes to hotel loyalty programs travelers from ages 18 to 80 agree. 35 and Under 65.5%

Ancillary Revenue 52

Ancillary Revenue Upsell Hotels Travel 52

Hotelier Magazine

MAY 4, 2023

While there are many stats showing that travel numbers for 2023 will defy the economic gravity of a recession, the reactionary throttling of household discretionary spending — namely vacations — tends to only reveal itself as a lagging indicator. These trends are reaching the mainstay at the exact moment that hotels need more guests.

Revenue 59

Revenue Upsell Occupancy Business 59

SiteMinder

JULY 25, 2022

Here’s a list of 8 simple tactics you can try at your hotel to increase ADR: Focus on increasing the spend from high-value guests – Your OTA channel partners will have data on which guests deliver higher ADR on average, such as business travellers or couples travelling for leisure. Seasonal travel trends.

Average Daily Rate 52

Average Daily Rate Upsell Occupancy Revenue 52

SiteMinder

JANUARY 8, 2024

There are always new strategies, traveller preferences, or industry technologies emerging to keep track of. From food and beverage to travel and tourism, any role within the hospitality sector requires providing a service to customers. Alternate operations in hospitality often rely on the success of the travel and tourism sector.

Operations 59

Operations Management OTA Hotels 59

Cloudbeds

FEBRUARY 15, 2023

Also known as customer acquisition cost (CAC), guest acquisition cost is the average amount of money a hotel spends to entice travelers to make bookings. When people plan a trip online, accommodation operators have opportunities to connect with them at various touch points on the traveler’s purchase journey.

OTA 52

OTA Cost Per Click Revenue Market 52

Little Hotelier

NOVEMBER 6, 2023

Economic factors There will be periods of economic hardship when certain guests don’t have money to splurge on travel. There will also be good times when more people are travelling than ever. Upselling and cross-selling Grab upselling and cross-selling opportunities with both hands.

Revenue 59

Revenue Average Length of Stay Average Daily Rate Hotels 59

SiteMinder

JANUARY 8, 2024

There are always new strategies, traveller preferences, or industry technologies emerging to keep track of. From food and beverage to travel and tourism, any role within the hospitality sector requires providing a service to customers. Alternate operations in hospitality often rely on the success of the travel and tourism sector.

Operations 52

Operations Management OTA Hotels 52

SiteMinder

SEPTEMBER 6, 2023

Direct bookings are the lifeblood of your business , offering a pathway to profitability that sidesteps the commissions paid to online travel agents. This global reach can significantly expand your customer base, making your hotel a go-to choice for travellers worldwide. But it’s not just about the bottom line.

Hotels 98

Hotels Revenue Occupancy Services 98

Clock Software Hospitality

NOVEMBER 3, 2020

Here are some of the ways in which hotel PMS solutions can aid a hotel in improving daily operations: Increase RevPAR via Direct Bookings Online travel agencies (OTAs) allow hoteliers unlimited access to a large pool of potential guests, charging a commission for every booking made through them.

Hospitality 52

Hospitality OTA Revenue Management Hotels 52

Q4Launch

FEBRUARY 3, 2022

Research Booking Pre-Arrival Arrival Occupancy Checkout / Departure Post-stay Research For us, this is called the “Dreaming” phase of the travel life cycle. This is also prime time for upselling potential guests from their original reservation. Arrival First impressions are everything.

Marketing Strategy 52

Marketing Strategy Upsell Occupancy Hotels 52

Xotels

APRIL 3, 2024

Advance Sales: The hotel product, represented by rooms, can be sold in advance, enabling revenue managers to strategically plan and optimize occupancy levels over time. The main distribution channels are: Groups: Private groups, Schools, event planners, travel planners, etc. What Does the Process of Revenue Management Look Like?

Revenue Management 52

Revenue Management Revenue Management Forecasting 52

Cloudbeds

MARCH 15, 2023

Direct bookings are reservations guests confirm directly with a property without using an online travel agency (OTA) or 3rd party intermediary. Direct bookings are beneficial because they connect lodging businesses directly with potential customers and increase hotel revenue through money saved from OTA commissions.

OTA 98

OTA Revenue Hotels Travel 98

SiteMinder

OCTOBER 11, 2022

In today’s fast-paced travel environment, it’s critical that you automate as many tasks as possible. Naturally, this can increase your relevance in search engine results and online presence, allowing more travellers to discover your property during their online booking journey. Easy reservation and upselling processes.

Hotels 52

Hotels Management Revenue Management Revenue 52

Cloudbeds

FEBRUARY 28, 2024

When travelers make a hotel reservation, they expect a seamless experience , or they may decide to stay elsewhere. For hotels, meeting this expectation means moving away from manual processes and investing in booking software that allows travelers to book a room when they want on the channel of their choice. Generate more revenue.

Revenue Management 98

Revenue Management Revenue Hotels Operations 98

Cloudbeds

MARCH 23, 2023

These days, more consumers are going online to make purchases, and travel is no exception. For travelers, there’s a lot riding on vacations, including money, well-being, and precious leisure time. Travelers, therefore, tend to be extra careful when planning trips, visiting multiple travel sites, and comparing pricing and options.

OTA 98

OTA Digital Marketing Travel Hotels 98

eZee Absolute

MAY 7, 2024

This allows you to understand what kind of travelers typically stay at your hotel and what amenities they value most. Targeted Promotions and Upselling: Imagine offering a honeymoon package to a couple celebrating their anniversary, or suggesting spa treatments to guests who’ve indicated an interest in wellness.

Revenue Management 52

Revenue Management Revenue Management Upsell 52

Inn Quest

MAY 11, 2023

With travel restrictions lifted, hotels are gearing up to welcome guests again. By drawing in more visitors, raising occupancy rates and enhancing profitability, a thoughtful pricing strategy can help hotels maximize their revenue. Even if occupancy rates do not rise, this can help hotels raise their profit margins.

Revenue 88

Revenue Occupancy Hotels Market 88

Xotels

APRIL 3, 2024

Also, gone are the days of selling the majority of your rooms through OTAs. Making sure you get your fair share of direct bookings allows you to compete with OTAs and avoiding to pay the hefty commissions on those bookings. Focus on what leisure travellers want to add value to their stay.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

Cloudbeds

JUNE 8, 2023

From increasing occupancy to generating direct bookings and increasing ADR, lodging operators have a lot on their plate. At full occupancy , that’s $6,375 in potential revenue each day. At its average occupancy rate of 72%, the average revenue per night is $4,590. Say your run a 15-room luxury inn nestled in the foothills.

Management 98

Management Hotels Revenue Digital Marketing 98

Hotel Speak

JULY 4, 2023

They can work with a hotel channel manager to ensure real-time distribution of rates and inventories across OTAs for better visibility, more sales, and zero overbookings. It lets them centrally manage travel agents’ and corporate clients’ logins and get more bookings from those sources. Got suggestions?

Hotels 52

Hotels Revenue Management Revenue Occupancy 52

Cloudbeds

APRIL 15, 2024

When the pandemic hit in 2020, property owners were forced to adopt technology to meet traveler demand for contactless services and offset staffing shortages. Distribution Distribution continues to get more complex—from hundreds of online travel agencies (OTAs) to metasearch sites and GDSs, hotels need to properly distribute their inventory.

Revenue Management 98

Revenue Management Hotels Operations Revenue 98

StayNTouch

NOVEMBER 16, 2022

This can include a hotel’s website, its social media platforms, phone or email reservations, metasearch engines, or OTAs. The Billboard Effect shouldn’t be underestimated, as a study by Cornell estimates that being listed on an OTA corresponds with a 7.5-26% 26% increase in hotel reservations. 26% increase in hotel reservations.

OTA 52

OTA Hotels Revenue Overbooking 52

Cloudbeds

JULY 15, 2023

After all, travelers can’t book a property they don’t find! And when you receive a new booking from an OTA, it will show up in your Channel Manager (and PMS /CRS), and that room’s availability will be closed automatically across all distribution channels. The same happens with a cancellation.

Management 76

Management OTA Cancellation Overbooking 76

Hotel Business

NOVEMBER 15, 2022

Hotels can deliver better service with a fully mobile platform, robust automation, mobile guest check-in and automated upsells that drive ROI. With turnkey access to OTAs and travel agents, hotels can diversify their revenue, capture high-value bookings, increase occupancy and eliminate double bookings. Stayntouch 2.0

Scale 52

Scale Upsell ROI Management 52

SiteMinder

AUGUST 30, 2023

Here’s why they’re beneficial: Revenue diversification Hotel packages allow you to diversify your revenue streams by upselling various services and amenities. Increased occupancy Strategically designed packages can help fill rooms during off-peak seasons or weekdays. Cutting edge channel manager. Earn more direct bookings.

Hotels 98

Hotels Revenue Services Business 98

Cloudbeds

MARCH 30, 2023

Guest experience has been a focal point over the past few years due to changing traveler expectations as a result of the pandemic. Cloudbeds’ 2023 State of Independent Lodging Report found that today’s traveler is less interested in traditional accommodations, placing a greater emphasis on value-driven experiences.

Hotels 52

Hotels Travel Operations Services 52

STAAH

NOVEMBER 22, 2022

In a hotelier’s case or any accommodation provider, selling rooms is the main product to reach full occupancy. There are plenty of upselling tools available. This will allow you to attract a wider diaspora of travelers. The product or service you’re selling should be at the center of every element of your marketing mix.

Hotel Marketing 73

Hotel Marketing Market Marketing Hotels 73