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23 hotel marketing strategy ideas to boost your bookings

MEWS

23 ideas to optimize your hotel marketing strategy A hotel marketing strategy should be dynamic, changing depending on the season, the year and the market trends. Below, you’ll find a list of some of the most up-to-date marketing strategies.

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6 Digital Marketing Strategies for Wedding Venues

Social Hospitality

Author Bio: Gabbi Rubino is a Client Success Manager at Snowmad Digital , a full-service marketing agency that helps wedding venues and hospitality pros turn more clicks into contracts. The post 6 Digital Marketing Strategies for Wedding Venues appeared first on Social Hospitality.

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[Webinar Recording] Beyond the boom: smart marketing strategies for slowing travel demand

gcommerce

What you'll learn: Respond to shifting travel trends with data-driven decisions Boost engagement through website personalization Drive direct bookings with strategic campaigns Optimize metasearch performance and ROI Apply tactics that future-proof your hotel’s digital strategy Watch the recording here or below.

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3 Ways Integrating Your POS With Your CRM Will Transform Your Guest Experience

Hotel Speak

Using this data to your advantage, you can boost your sales and marketing strategy and segment your guest personas based on their booking habits. This enables you to create targeted marketing campaigns tailored to resonate with each group of customers.

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ABCs of Data Normalization for B2B Marketers

Well, marketers rely on this grouping to reach their goals. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

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How Drone Storytelling Is Transforming Hotel Marketing

Hotel Speak

Drone marketing specialist Olha Kotova shares how aerial content is driving real results for hotels – from higher engagement to increased bookings. Q1: What role do you think drone footage plays in today’s hotel marketing strategies? In a visually saturated market, drone content gives hotels an edge.

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Impact of New DMA legislation: Future of Google + Hotels in Europe

Hotel Speak

Here are the key takeaways: The DMA changes make it harder for organic results to surface, but if you have a robust marketing strategy incorporating metasearch and Google advertising, alongside other activities that drive guest engagement and loyalty, you will still succeed in driving direct traffic and bookings.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.

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2020 Database Strategies and Contact Acquisition Survey Report

As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance. This report aims to highlight the current state of B2B database and contact acquisition strategies and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond.

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Data-Driven Marketing 101

This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics. Here’s what’s covered: How data-driven marketing drives the customer experience. Understanding marketing strategy & performance. The most challenging obstacles to data-driven marketing success.