Lodging

OCTOBER 19, 2023

With customer loyalty playing an integral role in a hotel’s operations, getting it right can mean all the difference, especially for smaller, boutique brands. When successful, a loyalty program can bring a steady source of referrals, continued stays, and increased spending at the property over time, among other advantages.

Operations 288

Operations Branding Travel 288

Skift Blog

MARCH 12, 2024

Skift Take: More and more loyalty programs are competing for attention, and not just from travel companies. A new survey from iSeatz offers insights into the travel and lifestyle rewards offered by membership-based organizations. iSeatz Read the Complete Story On Skift

Travel 241

Travel Hospitality 241

Skift Blog

SEPTEMBER 14, 2023

Skift Take: With increased competition and the rise of personalization, loyalty has shifted from being purely transactional to focused on emotional connections with customers. IAG Loyalty Read the Complete Story On Skift As travel choices multiply, brands that create these genuine connections will be the ones leading the way. —

Travel 243

Travel Branding 243

Skift Blog

MARCH 26, 2024

Skift Take: In a recent interview, Hilton CEO Chris Nassetta discussed the hotel giant's record-breaking year for hotel development, the drivers behind its loyalty program's growth, and how it's trying to tame its carbon emissions. Sean O'Neill Read the Complete Story On Skift

Pipeline 314

Pipeline Hotels 314

Hospitality Net

NOVEMBER 9, 2023

We recently sat down with Mehdi Hemici, Chief Loyalty & Ecommerce Officer at Accor, and Ravindra Bhagwanani, Managing Director at Global Flight, to dig a little deeper into the findings in our ‘Hospitality Ahead’ Report published in March.

Consumer 219

Consumer Hospitality Management 219

Skift Blog

APRIL 24, 2024

Skift Take: Hyatt has begun letting members of its loyalty program earn and redeem points at about 700 boutique and luxury hotels via Mr & Mrs Smith, a service that curates boutique properties. Sean O'Neill Read the Complete Story On Skift

Services 215

Services Hotels Travel 215

Hospitality Net

MAY 6, 2024

Accor, a world-leading hospitality group, today announced the launch of HERA, Accor Travel Advisor Program – a new worldwide loyalty and rewards program exclusively for travel advisors.

Travel 242

Travel Branding Hospitality 242

Skift Blog

FEBRUARY 26, 2024

Skift Take: Marriott Bonvoy signed up the 200 millionth member as the loyalty program aims to retain its title as the world's largest – Hilton Honors is hot on its tail. Sean O'Neill Read the Complete Story On Skift

Hotels 286

Hotels 286

Skift Blog

APRIL 11, 2024

Skift Take: Credit card loyalty programs play a unique role in shaping consumer behavior and travel spending. A new report from iSeatz explores how banks are structuring their rewards to encourage flexibility, enable choice, and unlock value for today’s consumers. iSeatz Read the Complete Story On Skift

Travel 219

Travel Consumer 219

Skift Blog

JANUARY 16, 2024

Skift Take: As brand loyalty and consumer retention become increasingly important business metrics, travel brands must find new and innovative ways to reach and engage consumers. Amazon Ads Read the Complete Story On Skift

Travel 322

Travel Consumer Branding Business 322

Hospitality Net

MAY 2, 2024

From hotel staff training, engagement and buy-in, to offering members instant and meaningful benefits, and collaborating with in-destination partners, a focused local approach is key to maximising global loyalty performance, HSMAI region Europe’s Spring Curate concluded.

Hotels 159

Hotels 159

Skift Blog

SEPTEMBER 17, 2023

Skift Take: When it comes to airline loyalty, if everyone is "elite" no one is. As Delta rebalances its loyalty program, customers need to remember it is a business in the service of shareholders. I'm surprised it has taken this long for programs to arrive at this revenue-driven conclusion.

Revenue 316

Revenue Business Services Travel 316

Skift Blog

DECEMBER 21, 2023

Skift Take: The DOT investigation into airlines’ loyalty programs is a part of an effort to further regulate the industry’s consumer practices. Meghna Maharishi Read the Complete Story On Skift

Consumer 228

Consumer 228

Skift Blog

APRIL 3, 2024

Skift Take: Sunil Suresh is bullish about the loyalty program's prospects of becoming a value creator for the airline, with significant growth forecast over the next three years. Gordon Smith Read the Complete Story On Skift

Forecasting 231

Forecasting Market Marketing 231

Skift Blog

DECEMBER 22, 2023

Skift Take: Today's podcast looks at a probe into airline loyalty programs, the trends that shaped 2023, and Souh African tourism concerns. Rashaad Jorden Read the Complete Story On Skift

Tourism 242

Tourism 242

Skift Blog

NOVEMBER 30, 2023

But it can also drive viral marketing for a hotel loyalty program. Skift Take: Sharing is caring. Sean O'Neill Read the Complete Story On Skift

Market 292

Market Marketing Hotels 292

Skift Blog

DECEMBER 21, 2023

Skift Take: As the loyalty industry experiences unprecedented consumer demand, 2024 presents both opportunities and challenges. For one, the key to a successful loyalty program will be in consistently refreshing offerings to maintain relevance as the need for innovative reward structures becomes more pronounced. —

Consumer 164

Consumer Tourism Travel 164

Skift Blog

OCTOBER 25, 2023

This gives brands the opportunity to create more personalized approaches, potentially unlocking loyalty from a much broader range of customers. Skift Take: Incorporating travel insurance into the booking path can offer a deeper understanding of each individual journey. Allianz Partners Read the Complete Story On Skift

Travel 265

Travel Branding 265

Skift Blog

MARCH 6, 2024

Skift Take: Marriott's strategic move not only aims to boost hotel revenue but also provides travelers with loyalty redemption opportunities for MGM Resorts entertainment. Sean O'Neill Read the Complete Story On Skift

Resorts 177

Resorts Revenue Travel Hotels 177

Skift Blog

DECEMBER 4, 2023

Skift Take: Alaska Airlines CEO said a loyalty program for a combined Alaska-Hawaii may look similar to Marriott Bonvoy, an idea that is somewhat unusual for the airline industry. Meghna Maharishi Read the Complete Story On Skift

276

276

Skift Blog

OCTOBER 16, 2023

Skift Take: Loyalty programs are big business for airlines, with companies and their employees carefully weighing the perks of these programs. Selene Brophy Read the Complete Story On Skift

Small Business 240

Small Business Business Travel 240

Skift Blog

DECEMBER 27, 2023

Skift Take: Many of the loyalty program changes in 2024 are part of a continuing trend in the airline industry to reward customers who spend more. Meghna Maharishi Read the Complete Story On Skift

318

318

Skift Blog

APRIL 15, 2023

Skift Take: In an era of blended travel, meaning tacking on a weekend vacation rental to a business trip in a hotel, Expedia's new loyalty program would be flexible enough to accommodate this sort of trip mashup. Dennis Schaal Read the Complete Story On Skift

Accommodation 335

Accommodation Travel Business Hotels 335

Skift Blog

MARCH 5, 2024

Skift Take: American unveiled an interesting strategy during its investor day Monday afternoon — bolster its loyalty program and presence in small U.S. Meghna Maharishi Read the Complete Story On Skift

245

245

Hospitality Net

FEBRUARY 8, 2024

You want and know that you need a loyalty strategy for you property or portfolio, maybe you’ve had a few false starts and don’t know where to begin again or start at all. Everyone usually has something to say about loyalty across marketing, sales, operations, finance. Tell me if you have been in this situation before?

Sales 187

Sales Operations Market Marketing 187

Skift Blog

NOVEMBER 1, 2023

Skift Take: A new survey from iSeatz provides insights on how loyalty programs that incorporate travel rewards can offset the impact of inflation on 2023 holiday plans and drive member engagement with holiday-specific offers and benefits. iSeatz Read the Complete Story On Skift

Travel 280

Travel Hotels 280

Skift Blog

DECEMBER 18, 2023

Skift Take: In this video interview, Jason Perocho, vice president of product marketing at Amperity, discussed highlights from a new research report that explores how generative AI can help travel and hospitality companies put their customer data to its highest and best use, enabling them to earn loyalty in the new era of travel.

Travel 206

Travel Hospitality Market Marketing 206

Skift Blog

JUNE 8, 2023

Skift Take: As travel demand remains strong, iSeatz has released its fourth annual “State of Loyalty: 2023 Hospitality Rewards Report” to help hospitality executives understand the competitive landscape of loyalty rewards portfolios and develop engaging rewards strategies. iSeatz Read the Complete Story On Skift

Hospitality 209

Hospitality Travel Hotels Tourism 209

Hotel Management

MARCH 21, 2024

to drive business owners to its loyalty programme, ALL – Accor Live Limitless. The company’s premier subscription loyalty programme, Accor Plus, has also launched its biggest campaign of the year, ‘Get Away with It’, aimed at driving memberships. Accor is partnering with payment processing platform pay.com.au

Accommodation 130

Accommodation Business Hiring Travel 130

Lodging

NOVEMBER 17, 2023

DALLAS, Texas—Omni Hotels & Resorts announced new details about its Select Guest Loyalty Program. The Select Guest Loyalty Program members will continue to earn rewards at the same rate for each night of their stay.

Resorts 147

Resorts Dining Hotels 147

Skift Blog

JUNE 7, 2023

Skift Take: Marriott sees Homes & Villas as a key part of keeping its customers happy to grow its loyalty market share, as opposed to dominating the short-term rental market. Selene Brophy Read the Complete Story On Skift

Market Share 250

Market Share Market Marketing Hospitality 250

Skift Blog

MAY 11, 2023

Skift Take: Today's edition of Skift's daily podcast looks closer at JetBlue's revamped loyalty program, Hawaii's tourism push, and the AI chatbot solving every travel news need. Rashaad Jorden Read the Complete Story On Skift

Tourism 218

Tourism Travel 218

Skift Blog

MARCH 28, 2023

Skift Take: If you’re in charge of your company’s loyalty program, your role has never been more important. As consumers continue to grapple with inflation, a new report from IAG Loyalty shows how programs can be the pathway to more meaningful customer relationships. — IAG Loyalty Read the Complete Story On Skift

Consumer 257

Consumer Travel Tourism 257

Hospitality Net

JULY 27, 2023

Ennismore, the global lifestyle hospitality company, launches Dis-loyalty – a game-changing travel and food membership that takes a different approach to loyalty by actively encouraging members to explore new destinations and rewarding them for being disloyal.

Branding 185

Branding Travel Hospitality Hotels 185

Skift Blog

JULY 24, 2023

Skift Take: Turning conventional on its head appears to be the blueprint for Ennismore's approach to hospitality, with its new loyalty program focused on lifestyle design and spreading revenue beyond its hotel rooms. Selene Brophy Read the Complete Story On Skift

Revenue 237

Revenue Hospitality Hotels 237

Skift Blog

JUNE 6, 2023

Skift Take: Points as a form of loyalty isn't for everybody, as rewards are not always immediately accessible — but Marriott is looking to change that. Selene Brophy Read the Complete Story On Skift

Hotels 241

Hotels Travel 241

Lodging

MARCH 4, 2024

We’re proud to collaborate with Rio Hotel & Casino […] The post Hyatt Adds Rio Hotel & Casino to Loyalty Program, Updates Renovation Plans appeared first on LODGING Magazine.

Casinos 173

Casinos Hotels Branding 173