MediaBoom

MARCH 28, 2024

With almost 60 percent of hotel bookings happening online , luxury hotel advertising remains paramount for hospitality brands of all sizes. Advertising affords you the opportunity to increase your leads , improve your visibility and brand awareness, elevate engagement, and earn more bookings, boosting your revenue.

Hotels 52

Hotels Branding Market Marketing 52

Little Hotelier

OCTOBER 11, 2023

What is Instagram hotel marketing? Instagram hotel marketing is the practice of promoting your hotel through Instagram, both with organic posts that you publish through your profile, and with sponsored content that grants you access to a larger audience. Get started with these tips.

Hotel Marketing 107

Hotel Marketing Market Marketing Hotels 107

SiteMinder

NOVEMBER 15, 2022

Google is no longer just a search engine and a verb, but also one of the top places where travellers begin their hotel search. Hoteliers worldwide must embrace this opportunity to attract guests who rely on technology to guide their decision-making. What is Google Hotel Ads? Table of contents.

Cost Per Click 105

Cost Per Click Hotels Cancellation Management 105

MediaBoom

NOVEMBER 8, 2023

Hotel SEO remains one of the most valuable tools in any marketer’s kit as hotel numbers in the United States climb. With over 165,000 hotels on American soil , yours must rank well to be on the average consumer’s radar. What is search engine optimization, and why is it important for hotels?

Revenue 69

Revenue Hotels Business Market 69

STAAH

SEPTEMBER 12, 2023

This is perhaps one of the most commonly searched questions on the Internet. Follow this easy guide to ramp up your direct bookings. Direct bookings can also be elusive given the penetration of OTAs in the digital space, making it harder for hotel websites to cut through, be seen and become the conversion channel.

OTA 82

OTA Hotels Email Marketing Market 82

Travelboom Marketing

AUGUST 3, 2023

We’ve highlighted how Google’s hotel search experience has advanced over the years and Google SGE’s potential impacts on searcher behavior. People use search engines. Per TravelBoom’s 2023 Leisure Travel Study , 48% of leisure travelers begin their vacation planning process by using a search engine.

OTA 52

OTA Travel Hotels Branding 52

STAAH

JUNE 6, 2023

A hotel booking engine is a crucial tool for hotels and accommodation providers in today’s time. It plays a key role in the overall success of a hotel’s operations. To make this possible having a robust online booking system is really important to help you reach your revenue goals.

Cancellation 72

Cancellation OTA Global Distribution System Revenue 72

Little Hotelier

OCTOBER 11, 2023

Hotel email marketing is an online marketing technique that helps hoteliers reach a broader audience via email. It usually involves automatically sending emails to promote their hotel, announce new discounts, request feedback from previous guests, and share news about their property.

Email Marketing 98

Email Marketing Market Marketing Hotels 98

MediaBoom

APRIL 11, 2024

This fosters loyalty and drives repeat purchases among discerning audiences. In this article, we discuss strategies for growing your luxury brand’s email list. Target the Right Audience If you want to build a responsive email list, you have to make sure you’re targeting the right audience.

Email Marketing 52

Email Marketing Branding Market Marketing 52

AskSuite

JULY 20, 2023

The success of a hotel hinges on more than just its architecture and impeccable service, it’s about managing all moving pieces efficiently. Hotel management can be quite complex, picture the everyday hustle, ensuring each room looks spotless, managing bookings, creating new revenue opportunities….

Management 52

Management Business Upsell Marketing Strategy 52

Little Hotelier

AUGUST 29, 2023

Bed and breakfast marketing is a specific approach to marketing your B&B business for attracting potential guests, getting more bookings, and increasing room revenue. It usually involves using various channels such as your website, listings on booking sites, and social media to gain the attention of travellers.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

MediaBoom

SEPTEMBER 28, 2023

Your entire digital presence must also be optimized to deliver the great user experience consumers today have come to know and expect. It includes both the visual and aesthetic sides of creating a website and the functionality to create an enjoyable experience for the audience. The key to accomplishing that? Keep reading to learn more.

Digital Marketing 52

Digital Marketing Market Marketing Marketing Strategy 52

SiteMinder

OCTOBER 24, 2022

In a competitive environment like the hotel industry, there’s an art and a science to ensuring your business is found, noticed, and booked by travellers instead of your closest competitors. What is hotel advertising? Importance of developing a hotel advertising strategy. Table of contents. Additional occupancy.

Hotels 72

Hotels Travel Branding Business 72

Cloudbeds

FEBRUARY 6, 2023

No doubt about it: social media is one of the most crucial tools in any hotel’s marketing strategy for promotion and advertisement. Social networks can give your property exposure like never before to help increase brand awareness and drive more direct bookings. What is a social media marketing strategy? Brand awareness.

Marketing Strategy 52

Marketing Strategy Market Marketing Branding 52

Up Hotel

SEPTEMBER 7, 2021

When finding an agency to work with for your hotel’s digital marketing efforts, it can be really hard to know who exactly is the right fit for you. It can be filled with lots of daunting questions on the road to finding the right agency to partner with. That’s hotel marketing 101! Or someone more specialised?

Digital Marketing 52

Digital Marketing Market Marketing OTA 52

Xotels

SEPTEMBER 22, 2022

With the recent proliferation of new travel super apps, distribution Goliaths such as Google and Expedia updating their ranking algorithms at a frantic pace, and the seemingly unstoppable growth of metasearch engine traffic, building and executing an effective hotel marketing strategy can seem intimidating. Hyper-target.

Hotel Marketing 40

Hotel Marketing Market Marketing OTA 40

Catala Consulting

OCTOBER 5, 2022

Table of Contents Are you searching for winning strategies to bring in new guests and increase bookings at your hotel? A challenge common to hotels seeking to attract new guests to their hotel is the challenge of an overcrowded and competitive marketplace. Know your guests.

Hotels 52

Hotels Business Market Marketing 52

Cloudbeds

FEBRUARY 7, 2023

TikTok is one of the most effective video marketing tools, and lodging operators can take advantage of its extensive reach across international audiences of all ages to promote their property and build brand awareness. TikTok also has excellent local search capabilities, allowing hoteliers to promote their amenities to locals.

Hotels 52

Hotels Branding Travel Market 52

BCV

JULY 13, 2021

Social media is an essential element of any hotel marketer’s playbook, and creation of a strategic social plan has become more critical than ever in order to drive awareness and consideration and stay ahead of competition. It is imperative to craft a strategy and test audience sentiment to inform future marketing spend.

Consumer 52

Consumer Branding Travel Market 52

MediaBoom

APRIL 5, 2024

Did you know that nearly 70% of travelers turn to search engines when planning their trips. Travel marketing targets potential tourists by promoting unique destinations, accommodations, and services through digital channels. With this in mind, understanding the full impact of travel marketing has never been more essential.

Marketing Strategy 83

Marketing Strategy Market Marketing Travel 83

MediaBoom

MARCH 6, 2024

Are you using content marketing for hotels? Your hotel could miss out on web traffic, leads, conversions, and bookings without a definable content strategy. What exactly does hotel content marketing entail, and what tactics go into a successful campaign? As you build your campaign, ensure it has these 12 elements.

Market 90

Market Marketing Hotels Marketing Strategy 90

Xotels

JUNE 2, 2023

In the dynamic landscape of the hospitality industry, generating direct bookings has become a top priority for hotel owners. As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals. However… There is hope!

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40

Hotelogix

NOVEMBER 17, 2023

The million-dollar question remains- "How to increase online hotel booking? Direct bookings are done directly through your website and do not involve collaboration with any third-party website or person.   Understanding direct bookings and how to increase online hotel booking?  

Target Marketing 52

Target Marketing Hotels Cancellation Services 52

SiteMinder

SEPTEMBER 20, 2022

Whether it is through branding messages, targeting the appropriate target audience or activities that keep previous guests engaged, the world of marketing for hospitality and tourism has evolved significantly in the digital age. It is the relative convenience for guests to make a reservation or decide to stay.

Marketing Strategy 80

Marketing Strategy Market Marketing Hospitality 80

STAAH

JANUARY 2, 2024

As hoteliers, your commitment to guest experience, personalized service, and strategic pricing strategies have never been more critical. In this digital age, a robust online presence stands as the linchpin for driving bookings and attracting guests. allowing hotels to make informed decisions on pricing and promotions.

Global Distribution System 79

Global Distribution System OTA Hotels Accommodation 79

SiteMinder

FEBRUARY 25, 2024

What is a hotel booking plugin? Direct booking plugins are apps that will further reduce your reliance on OTAs by bringing more features and greater functionality to your existing booking engine. Visible apps are those the guest will directly interact with, such as a chatbot or price comparison tool.

Hotels 52

Hotels OTA Upsell Revenue 52

Little Hotelier

FEBRUARY 22, 2023

The fun of showing travellers a good time, the joy of making guests happy, the feeling of contentment that comes from earning your own money in your own way; it’s little wonder why so many people have considered establishing their own property. Is owning a hostel right for you? What is a hostel?

OTA 52

OTA Business Hiring Market 52

SiteMinder

JUNE 29, 2023

What is a hotel booking site? A hotel booking site, also known as an online travel agency (OTA) , is a platform where travellers can book accommodations over the internet. These sites often provide comprehensive information about the hotel, including room availability, amenities, prices, location, and user reviews.

Hotels 52

Hotels Average Daily Rate Travel OTA 52

SiteMinder

JUNE 18, 2023

Many hotels use WordPress as a site builder to establish the foundation for their digital identity. However, popularity doesn’t necessarily mean suitability for your business. The WordPress website builder is certainly widely used, but there are other options that may be better for your hotel’s unique needs. Ease of Use.

Hotels 69

Hotels Business Management Market 69

SiteMinder

SEPTEMBER 14, 2022

Content marketing may seem like a buzzword, but in fact it should be a crucial part of every hotel’s marketing strategy. Content rules the internet and, nowadays, the majority of your guests are researching and booking their travel online. Content also drives traffic to your website and social media channels.

Market 59

Market Marketing Hotels Travel 59