SiteMinder

JUNE 29, 2023

What is an OTA channel manager? An OTA channel manager is a tool used to manage online travel agents (OTAs) in a single platform. It is commonly used by hotel sales and revenue managers to update rooms and rates in real-time. Table of contents Why use a channel manager for OTAs?

OTA 52

OTA Management Revenue Occupancy 52

MediaBoom

AUGUST 5, 2024

Advertising for Different Hotel Segments: Tailor advertising messages to specific target audiences, such as luxury, budget, or business travelers. The Role of OTAs: Collaborate with online travel agencies to reach a wider audience and leverage their marketing expertise. Many hotels allocate a percentage of their revenue to advertising.

Display Ads 52

Display Ads Consumer Digital Marketing Hotels 52

Cloudbeds

SEPTEMBER 18, 2024

For hotels, that involves collecting and analyzing data across various sources, including your hotel website, social media channels, online travel agencies (OTAs), surveys, and more. Each channel generates valuable data on conversion rates and return on investment (ROI) to determine how best to allocate resources.

Operations 40

Operations Revenue Management Occupancy Revenue 40

Little Hotelier

MAY 18, 2023

What is hotel sales? Hotel sales is about managing the process of attracting, engaging, and converting guests into paying customers. Improved hotel sales strategies that secure more bookings. Challenges small hoteliers face when trying to improve hotel sales Of course, it’s easier said than done.

Hotel Sales 59

Hotel Sales Sales OTA Hotels 59