Thu.Nov 07, 2024

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Effective Hotel Sales Strategies to Increase Revenue

Hotelogix

In the competitive world of hospitality, having a strong sales strategy is key to ensuring your hotel's success. The right sales tactics can help increase revenue, boost occupancy rates , and ensure guests have a positive experience. This blog outlines simple, actionable strategies that hotels of all sizes can use to grow their business, from direct bookings to pricing strategies and everything in between.

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ALL pop-ups prompt travellers to donate unused currency to good cause

Hotel Management

Accor’s loyalty offering ALL is this month opening pop-up currency exchange booths across three key cities to enable travellers to donate unused foreign currency to support people impacted by domestic violence. The move follows a national study commissioned by ALL last month that found 1-in-7 (14%) of Australians (1001 surveyed) who have travelled overseas, are holding onto at least AU$300 AUD in foreign currency since returning from abroad, while a third (34%) have the equivalent of AU$49 post

Travel 147
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Ad Frequency: Why It Matters and How You Can Control It 

gcommerce

It feels like the most common advertising trope always follows the same structure: “Your customer needs to see your ads [4/5/6/7/146] times in order to [remember you/make a purchase/some other desired action] ”. This statement might make sense logically, but what does it actually mean and how do we control it? The answer to these questions lies within a little looked at metric: Frequency.

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Luxury by the numbers: why Australia is winning favour with Asian travellers

Hotel Management

Marriott International’s Managing Director, Luxury, Asia Pacific excluding China, Oriol Montal, unpacks key findings from a recent Asia Pacific travel report, including Australia’s lure as a luxury destination. A recent report from the Luxury Group by Marriott International has identified Australia as Asia Pacific’s top luxury destination. What in your view has led to the rise of Australia’s luxury status?

Travel 130
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Smart Tools & Strong Teams: A People-First Approach to AI in Sales

Speaker: Matt Sunshine, CEO at The Center for Sales Strategy

AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.

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Mesa West provides $50M refinancing for Thompson Savannah

Hotel Business

Mesa West Capital has provided a joint venture led by Regent Partners and Mariner Group with $50 million in short-term first mortgage debt to refinance Thompson Savannah, a 193-key luxury hotel in Savannah, GA. The five-year, non-recourse financing takes out the original construction loan on the hotel, a boutique lifestyle brand of Hyatt Hotels, which opened in August 2021.

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Pan Pacific partners with renowned perfumer Jo Malone on signature scent

Hotel Management

Pan Pacific Hotels and Resorts and luxury fragrance brand Jo Loves have sealed an exclusive global partnership which will see the brand’s signature scent, Mango Thai Lime, introduced to all properties in the network. Created by renowned British perfumer Jo Malone, the collection takes inspiration from her travels across Asia and was selected for Pan Pacific Hotels and Resorts as a tribute to its Asian heritage.

Resorts 130

More Trending

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Integrating Sustainability Practices into Hotel Marketing Strategies

Refine

Question for Our Hotel Marketing Expert Panel How can sustainability practices be integrated into hotel marketing strategies to appeal to the growing eco-conscious consumer base? What are the common challenges? (Question by Michael J. Goldrich) Our Marketing Expert Panel Michael J. Goldrich - Founder & Chief Advisor, Vivander The post Integrating Sustainability Practices into Hotel Marketing Strategies appeared first on Revfine.com.

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Club Wyndham acquires 32-room resort in Asia’s largest ski field

Hotel Management

Club Wyndham, part of global vacation ownership business Travel and Leisure Co., has acquired its second property in Japan – a 32-room ski resort in Shiga Kogen, home of the 1998 Nagano Winter Olympics. Shirakabaso Resort will be rebranded to Club Wyndham Shirakabaso Shiga Kogen and become the first international resort located within the Joshin‘etsu Kogen National Park.

Resorts 147
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Ashford refinances Marriott Crystal Gateway mortgage loan

Hotel Business

Ashford Hospitality Trust Inc. has refinanced its mortgage loan secured by the 703-room Marriott Crystal Gateway Hotel in Arlington, VA, which had a final maturity date in November 2026. The new, non-recourse loan totals $121.5 million and has a three-year initial term with two one-year extension options, subject to the satisfaction of certain conditions.

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Rydges Port Macquarie unveils new-look rooms and lobby

Hotel Management

EVT Hotels and Resorts has revealed the latest Rydges hotel transformation following an extensive refurbishment of a Port Macquarie property. Rydges Port Macquarie, positioned on the waterfront of Hastings River, features nine transformed room types – including King and Twin, Superior and Deluxe King and Twin, Accessible King Rooms, and Family and Deluxe Family Interconnecting Rooms – and a fresh lobby space.

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How to Coach Reps on Overcoming Sales Objections with Confidence

Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Executive

In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.

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In pictures: The Brit List Awards 2024

Hotel Designs

Hotel Designs In pictures: The Brit List Awards 2024 In pictures: The Brit List Awards 2024 Continuing the tradition of The Brit List Awards, the event returned in 2024 to celebrate the brightest stars in the world of hospitality, but this time in a bigger venue and with more of our industry members in situ. From glittering acts to a neon-lit bed – and everything in between – here are the official photographs that capture the spirit of the awards campaign… This year, Hotel Designs and partners o

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Leading a Sales Team: 10 Keys to Success (Part 2)

Anthony Cole Training

Sales leaders must be both effective managers and great coaches by arming their salespeople with the skills to be successful and managing their strengths. This week, we identify the final 5 keys to success in leading a sales team.

Sales 334
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Airbnb CEO: Co-Host Initiative Is an ‘Alternative’ to Property Management Companies

Skift Blog

Skift Take: Turf wars between individual and professional hosts on Airbnb have been long-standing. Chesky isn't making friends with professional hosts when touting Airbnb's co-hosting network as a way to replace them.

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STAAH Weekly Hospitality Quiz: 8 November

STAAH

Welcome to STAAH’s Weekly Hotel Industry Quiz! At STAAH , we believe staying informed and sharp is key to succeeding in the fast-changing hospitality industry. Whether you’re an experienced hotelier or new to the field, this quiz is crafted to challenge your knowledge and keep you up-to-date with the latest trends. Join us weekly for a new round of questions!

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New Research-Backed Strategies to Empower Managers as Culture & Engagement Leaders

Speaker: Beth Sunshine, SVP, Up Your Culture

When culture isn’t consistently lived out across the organization, engagement suffers—and it often starts with a disconnect at the top. In this session, Beth Sunshine, SVP of Up Your Culture at The Center for Sales Strategy, will reveal how HR and executive leaders can close the gap between vision and execution by equipping frontline and mid-level managers to become culture carriers.

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Air France Reveals How Much Money it Lost From the Olympics

Skift Blog

Skift Take: For Air France, Paris 2024 is a marathon rather than a sprint. The financial impact of a one-off 'hosting hit' should be comfortably absorbed by longer term benefits for the brand.

Branding 291
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Where Ultrarunning and Hotel Digital Marketing Collide

gcommerce

This is a blog post I was first asked to write over 2 years ago but never finished. It wasn’t because I got distracted or forgot; there just wasn’t a compelling story there at the time. 2 years and 4,000 miles of running later, and I think I finally have something to write about here. This version of the story starts early last year on a drive with my dad.

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Booking Holdings: How It’s Using AI at its 5 Biggest Brands

Skift Blog

Skift Take: Glenn Fogel recognizes that generative AI is still young — and full of bugs — but there's no time to experiment like the present.

Branding 282
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Post-pandemic dining: a risky business?

eHotelier

Future public health crises like the COVID-19 pandemic cannot be ruled out, and restaurateurs will benefit from knowing how the public’s dining habits are likely to change in response.

Dining 98
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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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Vrbo Gets 1 Million New Listings Mostly in Urban Areas

Skift Blog

Skift Take: Vrbo took a hit when Expedia reduced marketing during its tech migration. Now, the company is doing the work to bring it back.

Marketing 273
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3 ways to establish strong, enduring relationships with journalists

Hotel Business

By CJ Arlotta Few industries understand the importance of relationships as deeply as hospitality. Relationships with developers, brands, operators, and, of course, guests, drive the business. And the stronger those relationships, the better a hotel performs. However, in every industry, in every hotel, there can be blind spots. One of those blinds spots is often around working with reporters.

B2B 93
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India’s Biggest Hotelier: 2025 Outlook, Goa Slowdown, and Making Money in Low Season

Skift Blog

Skift Take: Analysts were skeptical that Indian Hotels Company Ltd. could hit its lofty goals for profit margins. But it's been delivering.

Hotels 260
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5 Commandments to Delight Your Hotel Guests

Hotelogix

In hospitality, the term "hospitality" goes beyond just providing service—it’s about creating a warm, welcoming environment where guests feel like part of the family. As hoteliers, our goal is simple: deliver exceptional service that makes every guest feel special. But providing great service isn’t always easy. It means handling issues calmly, staying professional during crises, and making sure your guests always feel valued.

Hotels 80
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Indian Hotels Company Doubles Down on Luxury With Claridges Deal

Skift Blog

Skift Take: IHCL's bid to manage the Claridges Collection portfolio in India highlights its luxury strategy, especially as it follows the acquisition of the Tree of Life boutique hotels chain.

Hotels 259
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Inside the Trillion&Dollar Synergy: Hospitality, Travel and Wellness Converge to Redefine Global Tourism

Hotel News Resource

As both the young and wise flock to find travel experiences that rejuvenate every atom of their being, the travel and hospitality industry geniuses must get creative, supporting our desires for longer, healthier lives in 2025 and beyond. Let's dive into how they're doing this, with a nod to tradition and a futuristic tech&enabled twist.

Travel 79
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Tripadvisor’s Deal: No Outside Suitors, Talks Ongoing With Controlling Shareholder

Skift Blog

Skift Take: Tripadvisor has well-documented struggles of its own, but its relationship with Greg Maffei's Liberty Tripadvisor has weighed down Tripadvisor for years.

Travel 258
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Cendyn Reports Phoenix Leads in Top 25 Markets for the Rirst Time in 2024

Hotel News Resource

Article - Cendyn Reports Phoenix Leads in Top 25 Markets for the Rirst Time in 2024 - South Michigan topped secondary markets at 99.

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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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Expedia Group CFO Julie Whalen to Depart

Skift Blog

Skift Take: Whalen started in Sept. 2022 as the first woman in the role.

Travel 246
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Mitsui Fudosan Group to Launch New Luxury Hotel in Hakone in 2026

Hotel News Resource

Located within the Fuji&Hakone&Izu National Park, the hotel will feature 126 rooms and a thermal spring facility on a 33&acre property in Hakone's popular hot spring resort area.

Resorts 73
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Building brands with Charlestowne Hotels

Hotel Business

Charlestowne Hotels , which has been in the independent hotel management space for four decades, considers each of its independent properties as its own brand. For both new-builds and existing hotels in need of a refresh, the in-house marketing and design team will create a brand identity unique to that property. “Since our inception, our goal has always been to focus on each hotel’s brand identity and never speak about Charlestowne Hotels directly to a consumer,” said Michael

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Cvent’s 2025 Meeting Planner Sourcing Report: Key Trends and Insights for the Hotel and Travel Industry

Hotel News Resource

The report indicates industry optimism, with 90% of planners feeling optimistic about the current state of the events industry and over half expecting a rise in in&person meetings.

Events 65
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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!