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In the competitive world of hospitality, having a strong sales strategy is key to ensuring your hotel's success. The right sales tactics can help increase revenue, boost occupancy rates , and ensure guests have a positive experience. This blog outlines simple, actionable strategies that hotels of all sizes can use to grow their business, from direct bookings to pricing strategies and everything in between.
Accor’s loyalty offering ALL is this month opening pop-up currency exchange booths across three key cities to enable travellers to donate unused foreign currency to support people impacted by domestic violence. The move follows a national study commissioned by ALL last month that found 1-in-7 (14%) of Australians (1001 surveyed) who have travelled overseas, are holding onto at least AU$300 AUD in foreign currency since returning from abroad, while a third (34%) have the equivalent of AU$49 post
It feels like the most common advertising trope always follows the same structure: “Your customer needs to see your ads [4/5/6/7/146] times in order to [remember you/make a purchase/some other desired action] ”. This statement might make sense logically, but what does it actually mean and how do we control it? The answer to these questions lies within a little looked at metric: Frequency.
Marriott International’s Managing Director, Luxury, Asia Pacific excluding China, Oriol Montal, unpacks key findings from a recent Asia Pacific travel report, including Australia’s lure as a luxury destination. A recent report from the Luxury Group by Marriott International has identified Australia as Asia Pacific’s top luxury destination. What in your view has led to the rise of Australia’s luxury status?
Speaker: Matt Sunshine, CEO at The Center for Sales Strategy
AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.
Mesa West Capital has provided a joint venture led by Regent Partners and Mariner Group with $50 million in short-term first mortgage debt to refinance Thompson Savannah, a 193-key luxury hotel in Savannah, GA. The five-year, non-recourse financing takes out the original construction loan on the hotel, a boutique lifestyle brand of Hyatt Hotels, which opened in August 2021.
Pan Pacific Hotels and Resorts and luxury fragrance brand Jo Loves have sealed an exclusive global partnership which will see the brand’s signature scent, Mango Thai Lime, introduced to all properties in the network. Created by renowned British perfumer Jo Malone, the collection takes inspiration from her travels across Asia and was selected for Pan Pacific Hotels and Resorts as a tribute to its Asian heritage.
Galaxy Hotels Group has opened the newly built Courtyard Reno Sparks in northern Nevada. Offering 127 rooms and suites, the four-story property is located near the Tahoe Reno Industrial Center, home to some of the world’s most recognized tech companies. The Courtyard property represents Galaxy’s sixth hotel in Nevada. The company operates 900 hotel keys in the state.
Galaxy Hotels Group has opened the newly built Courtyard Reno Sparks in northern Nevada. Offering 127 rooms and suites, the four-story property is located near the Tahoe Reno Industrial Center, home to some of the world’s most recognized tech companies. The Courtyard property represents Galaxy’s sixth hotel in Nevada. The company operates 900 hotel keys in the state.
Question for Our Hotel Marketing Expert Panel How can sustainability practices be integrated into hotel marketing strategies to appeal to the growing eco-conscious consumer base? What are the common challenges? (Question by Michael J. Goldrich) Our Marketing Expert Panel Michael J. Goldrich - Founder & Chief Advisor, Vivander The post Integrating Sustainability Practices into Hotel Marketing Strategies appeared first on Revfine.com.
Club Wyndham, part of global vacation ownership business Travel and Leisure Co., has acquired its second property in Japan – a 32-room ski resort in Shiga Kogen, home of the 1998 Nagano Winter Olympics. Shirakabaso Resort will be rebranded to Club Wyndham Shirakabaso Shiga Kogen and become the first international resort located within the Joshin‘etsu Kogen National Park.
Ashford Hospitality Trust Inc. has refinanced its mortgage loan secured by the 703-room Marriott Crystal Gateway Hotel in Arlington, VA, which had a final maturity date in November 2026. The new, non-recourse loan totals $121.5 million and has a three-year initial term with two one-year extension options, subject to the satisfaction of certain conditions.
EVT Hotels and Resorts has revealed the latest Rydges hotel transformation following an extensive refurbishment of a Port Macquarie property. Rydges Port Macquarie, positioned on the waterfront of Hastings River, features nine transformed room types – including King and Twin, Superior and Deluxe King and Twin, Accessible King Rooms, and Family and Deluxe Family Interconnecting Rooms – and a fresh lobby space.
Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Manager
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Hotel Designs In pictures: The Brit List Awards 2024 In pictures: The Brit List Awards 2024 Continuing the tradition of The Brit List Awards, the event returned in 2024 to celebrate the brightest stars in the world of hospitality, but this time in a bigger venue and with more of our industry members in situ. From glittering acts to a neon-lit bed – and everything in between – here are the official photographs that capture the spirit of the awards campaign… This year, Hotel Designs and partners o
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Skift Take: Turf wars between individual and professional hosts on Airbnb have been long-standing. Chesky isn't making friends with professional hosts when touting Airbnb's co-hosting network as a way to replace them.
Welcome to STAAH’s Weekly Hotel Industry Quiz! At STAAH , we believe staying informed and sharp is key to succeeding in the fast-changing hospitality industry. Whether you’re an experienced hotelier or new to the field, this quiz is crafted to challenge your knowledge and keep you up-to-date with the latest trends. Join us weekly for a new round of questions!
When culture isn’t consistently lived out across the organization, engagement suffers—and it often starts with a disconnect at the top. In this session, Beth Sunshine, SVP of Up Your Culture at The Center for Sales Strategy, will reveal how HR and executive leaders can close the gap between vision and execution by equipping frontline and mid-level managers to become culture carriers.
Skift Take: For Air France, Paris 2024 is a marathon rather than a sprint. The financial impact of a one-off 'hosting hit' should be comfortably absorbed by longer term benefits for the brand.
This is a blog post I was first asked to write over 2 years ago but never finished. It wasn’t because I got distracted or forgot; there just wasn’t a compelling story there at the time. 2 years and 4,000 miles of running later, and I think I finally have something to write about here. This version of the story starts early last year on a drive with my dad.
Future public health crises like the COVID-19 pandemic cannot be ruled out, and restaurateurs will benefit from knowing how the public’s dining habits are likely to change in response.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
By CJ Arlotta Few industries understand the importance of relationships as deeply as hospitality. Relationships with developers, brands, operators, and, of course, guests, drive the business. And the stronger those relationships, the better a hotel performs. However, in every industry, in every hotel, there can be blind spots. One of those blinds spots is often around working with reporters.
In hospitality, the term "hospitality" goes beyond just providing service—it’s about creating a warm, welcoming environment where guests feel like part of the family. As hoteliers, our goal is simple: deliver exceptional service that makes every guest feel special. But providing great service isn’t always easy. It means handling issues calmly, staying professional during crises, and making sure your guests always feel valued.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Skift Take: IHCL's bid to manage the Claridges Collection portfolio in India highlights its luxury strategy, especially as it follows the acquisition of the Tree of Life boutique hotels chain.
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Skift Take: Tripadvisor has well-documented struggles of its own, but its relationship with Greg Maffei's Liberty Tripadvisor has weighed down Tripadvisor for years.
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Located within the Fuji&Hakone&Izu National Park, the hotel will feature 126 rooms and a thermal spring facility on a 33&acre property in Hakone's popular hot spring resort area.
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