Fri.Apr 07, 2023

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Millennial and Gen Z Travelers Spending More — But They Want Better Deals

Skift Blog

Skift Take: New data from travel app Hopper shows its customers are checking for deals like never before, and booking only when the price is right.

Travel 299
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Club Med Aims to Shift Upmarket With New Resorts and Ad Campaign

Skift Blog

Skift Take: It's reassuring to see numerous Club Med all-inclusive resorts rebounding post-pandemic and that the company has upgraded many to attract affluent millennial parents. But some experts question its new marketing campaign and strategy.

Resorts 279
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Spanish City of Málaga Wants To Be Africa’s Sustainable Tourism Mentor

Skift Blog

Skift Take: Creating tourism models for African countries hinged on sustainable cities sounds like a winning bid to host Expo 2027 — especially if it leads to the event being hosted in Africa eventually. It's the only continent yet to host one.

Tourism 264