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This includes claiming your Google My Business listing, managing online reviews, and ensuring your hotel’s name, address, and phone number (NAP) are consistent across the web. Cost-Effective with Measurable ROI A major benefit of PPC advertising lies in its economic efficiency.
If you need inspiration, check out these excellent examples of content marketing. Effective Email Marketing Luxury email marketing is a very effective way to reach your customers, as the DirectMarketing Association found that it has a 122% ROI. Paid search only has a 25% ROI, and social media has a 28% ROI.
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