MediaBoom

MARCH 14, 2024

In today’s swift digital landscape, hotels must adopt innovative online strategies to stand out. Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach. However, modern travelers prioritize the experience they’ll have when booking a hotel.

Digital Marketing

Little Hotelier

MAY 11, 2023

What is hotel data analytics? Hotel data analytics is the process of using digital information to make better decisions for your hotel. Even small, independent hotels now have access to almost limitless data. Thankfully tools like Little Hotelier can offer up the insights you need at the right price.

Revenue

SiteMinder

JUNE 24, 2024

For hotel owners and operators, Atrápalo hotels offers an extranet that allows them to manage their listings, update availability, and access valuable insights to maximise their bookings and revenue. Table of contents Why should your property be on Atrápalo hotels?

Hotels

MediaBoom

MARCH 27, 2023

Luxury hotel marketing is a specific type of marketing that is developed to attract a distinct group of consumers. Luxury hotel marketing is designed to tell the story of your luxury resort brand and set you apart from competitors by building awareness of what makes your brand exceptional. What is a luxury hotel?

Hotel Marketing

Hotelogix

MARCH 26, 2025

You're planning a trip scrolling through endless places to stay, and you're staring at your screen thinking, "What's the real difference between a hotel and a motel anyway?" If you’re willing to spend more for comfort and services, a hotel may be better. Plus, companies often cover the cost.

Motels

Experience Hotel

NOVEMBER 25, 2019

Partie du RGPD que ces “professionnels” ont volontairement oublié de vous communiquer : However, the ePrivacy Directive, specifically Article 13 , presents organizations with another way to use a person’s data for marketing purposes that stems from the contractual basis of the GDPR.

Direct Marketing

Hotel Speak

JULY 20, 2023

However, for hotels, these bookings come with their own set of challenges, as OTAs have a profound impact on the revenue of hotels. High commission rates, additional fees, and price parity significantly affect the bottom line of hotels. OTAs have transformed the way travelers book their accommodations.

OTA

Cloudbeds

DECEMBER 17, 2024

Each of these should integrate with your hotel guest profiles, pulling information from various sources to provide a snapshot of your guest preferences and behaviors. Each of these should integrate with your hotel guest profiles, pulling information from various sources to provide a snapshot of your guest preferences and behaviors.

Marketing

Cloudbeds

OCTOBER 17, 2024

While you want them to choose your hotel (and ideally book through your website), you should also aim to maximize the performance of your booking channels to generate more revenue at lower acquisition costs. That’s the essence of a hotel distribution strategy. What is a hotel distribution strategy?

OTA

MediaBoom

JULY 16, 2024

Benefits of Email Marketing for Luxury Brands Despite frequent speculations about luxury brand marketing through email being “dead” or declining, the actual numbers reveal a different story. This approach directly appeals to real estate agents, developers, investors, and luxury property enthusiasts.

Email Marketing

MediaBoom

APRIL 11, 2024

Why Email Marketing is Essential for Elevating Your Luxury Brand Despite frequent speculations about luxury brand email marketing being “dead” or declining, the actual numbers reveal a different story. After all, those who subscribe expect more than just a newsletter; they crave recognition.

Email Marketing

Hotel Business

MARCH 26, 2024

Monitor the results and adjust your messaging as the data directs. Marketing is all about relationships, and relationships take time. Eliud Custodio is the president/founder of Turn One Studio , a New York-based agency servicing small- to medium-sized businesses with their digital and print marketing needs.

Email Marketing