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10 Digital Marketing Mistakes Hotels Often Make (and How to Fix Them)

STAAH

With 87% of travelers reading online reviews before booking and 53% abandoning a website that takes longer than three seconds to load, hotels cannot afford to overlook digital marketing. In this blog, we will look at ten common digital marketing mistakes hotels make. Start optimizing today!

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Storytelling for Hotels – Turn Brand Stories into Revenue

MediaBoom

Types of Brand Storytelling for Hotels Storytelling Tips Common Mistakes to Avoid in Hotel Brand Storytelling Case Studies Discover the strategies that transform simple bookings into emotional connections, turning visitors into lifelong advocates of your brand. Let Mediaboom guide you. Use engagement data to guide future storytelling.

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Hotel Market Segmentation Guide- Key to Your Hotel's Growth

Hotelogix

Whether it's business travelers seeking efficiency, luxury seekers craving unique experiences, or budget-conscious families planning their vacations, each group has distinct needs and preferences that present unique revenue opportunities.

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The hidden cost of rate disparity: OTAs undercutting hotels responsible for 50% rise in Cost Per Click (CPC)

Hotel Speak

While OTAs provide valuable visibility and access to a broader audience, the study makes clear how the extra costs associated with rate undercutting significantly impact hotels marketing budgets and overall profitability. The research underscores the need for hotels to take a holistic view of their digital strategy.

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Impact of New DMA legislation: Future of Google + Hotels in Europe

Hotel Speak

The European Commissions Digital Markets Act (DMA) has made many headlines since it came into force. And its impact on hotel marketing is being discussed in all corners of the world. But how is it affecting hotels in reality? And what do hotels need to do to protect their visibility and revenue?

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Direct Booking Strategies: How to Promote Your Booking Engine Effectively

STAAH

It’s the final destination for your digital marketing efforts and the moment of truth for a potential guest. Upsell & Promo Tools : Drive more revenue per booking with add-ons, promo codes, and package deals. It’s not just a booking engine; it’s a direct revenue driver.

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Hotel Reputation Management – Complete Guide

MediaBoom

In this guide, you’ll discover why hotel reputation management matters, the benefits it brings, and proven strategies, including the best tools, to build trust, grow revenue, and stay ahead of the competition. Increased Revenue When travelers research hotels, they trust reviews and ratings. Let Mediaboom guide you.