MediaBoom

SEPTEMBER 5, 2023

If you use a customer relationship management system, you can also retarget users based on the contact information they gave you. Creating and Managing Campaigns If you’re still learning how to create ads, follow these steps. Some common analytics people consider are cost per click or return on ad spend.

Cost Per Click

Cloudbeds

MARCH 15, 2023

This means that guests create their reservations and process payments via the OTA website, and the OTAs keep a negotiated commission per booking before distributing the remaining payment amount to the property. Commission fees for some channels can be as high as 30% per booking, so it’s crucial not solely to rely on OTAs for reservations.

OTA

MediaBoom

MARCH 16, 2023

Managing healthcare advertising can be challenging since numerous companies can be found worldwide. Healthcare is a more competitive field than many realize, so multiple medical professionals turn to marketers to stand out. Read on to become an expert on healthcare digital marketing today! What Is Healthcare Advertising?

Digital Marketing

Travelboom Marketing

JUNE 10, 2024

The improved decision-making and intuitive campaign adjustments ensure the hotel’s cost-per-click marketing is beneficial and cost-effective. First-Party Data Management Data factors into any hotelier’s PPC strategy. This evens the playing field for small businesses without custom data-management programs.

Cost Per Click

MediaBoom

AUGUST 18, 2023

Select “to manage my business” from the drop-down menu that appears. Only 9% of display ads manage to keep the attention of the viewer for more than one second. Cost-per-view (CPV) — you pay each time a user watches your video for at least 30 seconds. Want to cash in on it? Here’s a simple how-to guide.

Display Ads

MediaBoom

JUNE 27, 2024

Statistics show that 65 percent of customers click on PPC ads and that paid advertisements have an impressive 200 percent return on investment. PPC for luxury hotels involves creating and managing paid search campaigns on platforms like Google Ads to attract potential guests. Therefore, it’s clear that PPC is a game-changer.

Intent

Hotelogix

AUGUST 27, 2024

We will tell you how to build a distribution strategy, pick the right channels, manage your OTA business, boost direct bookings, handle reviews easily, and track your results. Using a mix of these channels helps hotels reach more customers, boost revenue, and manage room availability easily while competing in the market. 

Global Distribution System

MediaBoom

AUGUST 21, 2023

While referrals remain a popular client acquisition method, digital advertising is quickly becoming a necessary player. Pay-per-click (PPC) for lawyers is a paid digital marketing strategy where advertisers pay per action. In this case, when a visitor clicks on their ad. Mediaboom is here to help.

ROI

Cloudbeds

FEBRUARY 15, 2023

On average, how much does it cost to generate a booking at your property? It seems like a simple metric most hotel managers would know off the top of their head, but it’s a bit more complicated. However, controlling costs is vital to maximizing profits, so it’s an important metric for lodging owners and operators to track.

OTA

MediaBoom

AUGUST 23, 2024

Customer Relationship Management (CRM) Strategies: Build strong relationships with your guests through effective CRM strategies. Travel metasearch engines are very similar to digital ad platforms, as they earn money through CPA (cost per acquisition), CPI (cost per impression), and CPC (cost per click.)

Resorts

MediaBoom

JUNE 30, 2023

Having a business account gives you access to advanced advertising and SEO optimization features and tools, including: Facebook Ads Manager: The overarching platform for creating, managing, and monitoring your Facebook ad campaigns. All of this will be based on a cost per result.

Cost Per Click

MediaBoom

JUNE 28, 2023

In this guide, we cover everything from the potential of PPC in generating quality leads and crafting the perfect ad copy to tapping into the knowledge of a PPC management company to generate traffic and sales. Flexibility in Campaign Management SERP visibility is often not enough to maximize your reach. We’ve got your back!

Real Estate

Up Hotel

DECEMBER 9, 2024

Hotels can improve GEO by creating detailed FAQs about nearby attractions, local experience guides, personalised travel tips, and service descriptions, all backed by statistics, reviews, and citations to boost visibility and relevance in an AI-driven digital world.

ROI

gcommerce

MAY 22, 2023

Do you find yourself asking the same hotel digital marketing questions over and over again? Whether you’re a fellow digital advertiser or a hotelier, this list of commonly asked hotel digital marketing questions will be one that you should bookmark for a later date! Don’t worry, you aren’t alone!

Digital Marketing

Xotels

JUNE 2, 2023

As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals. While the ideal scenario is to handle everything independently, relying solely on your own revenue management and hotel marketing strategy may not be sufficient.

Marketing Strategy

MediaBoom

MARCH 4, 2024

Download Our Latest Whitepaper The Ultimate Guide to Luxury Digital Marketing Receive your FREE copy of “The Ultimate Guide to Digital Marketing for Luxury Brands,” to get insights into marketing your high-end products and services for increased sales. Cash deals are also on the rise.

Real Estate

Social Hospitality

FEBRUARY 5, 2025

The main benefit of using SEO lies in its cost-efficient nature. When managed correctly, SEO produces an enduring flow of traffic and conversions that continues after ad expenses stop, while paid advertisements fade when budgets deplete. Another drawback is cost.

Business