How secondary OTAs are disrupting hotel rate strategy
Hospitality Today
JUNE 23, 2025
Marketing costs rise as control drops: Hotels that invest in SEO, PPC, and loyalty programs often see their cost-per-click soarâwhile OTAs still win the booking with a cheaper rate. weve got you covered. By submitting this form, you agree to receive email communication from Hospitality.today and its partners.
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