This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Flexible Cancellation Policies : In an unpredictable world, flexibility matters. Upsell & Promo Tools : Drive more revenue per booking with add-ons, promo codes, and package deals. It’s not just a booking engine; it’s a direct revenue driver. c) Speed Things Up A slow site kills intent. Aim for under 3 seconds.
What Hoteliers Need to Know For hoteliers, adapting to the new system means embracing agility and focusing more intently on real-time guest satisfaction. Do stricter cancellation policies impact revenue? Lee-Anne reflected on the evolution of the role online reviews have played for hoteliers. It depends.
Bidding platforms give you a quiet back door to move those vacant rooms, protecting the rates guests see on OTAs while topping up revenue that would otherwise slip away. Keep rooms selling year-round When a conference cancels or a storm rolls in, you need a fast outlet for distressed inventory.
This means they can handle complex requests, understand traveler intent, and adapt to different communication styles, making them far more effective in delivering seamless service. In a hotel setting, AI agents typically: Respond instantly to FAQs like check-in times, amenities, or cancellation policies. The result?
Tools like smart dashboards and AI-powered messaging flows aren’t just simplifying operations—they’re increasing revenue and guest satisfaction by acting on real-time insights. Its purpose is not only to report what happened, but to reveal trends, inefficiencies, and revenue opportunities that would be difficult to detect manually.
Tools like smart dashboards and AI-powered messaging flows aren’t just simplifying operations—they’re increasing revenue and guest satisfaction by acting on real-time insights. Its purpose is not only to report what happened, but to reveal trends, inefficiencies, and revenue opportunities that would be difficult to detect manually.
What Hoteliers Need to Know For hoteliers, adapting to the new system means embracing agility and focusing more intently on real-time guest satisfaction. Do stricter cancellation policies impact revenue? Lee-Anne reflected on the evolution of the role online reviews have played for hoteliers. It depends.
A slow response isn’t just poor form—it’s a business leak, dripping revenue and eroding brand perception, one missed message at a time. Gen Z spends—with intention. How to Fix It Before You’re Cancelled (Quietly) You don’t need to build an in-house tech team or hire a Gen Z whisperer. It’s part of your revenue engine.
million in direct booking revenue so far this year â not through aggressive marketing or deep discounts, but by simply following up with guests who almost booked 1. In its first week, the tool reclaimed over $36,000 in lost revenue. million in reclaimed revenue. million in revenue through their own websites.
million in direct booking revenue so far this year â not through aggressive marketing or deep discounts, but by simply following up with guests who almost booked 1. In its first week, the tool reclaimed over $36,000 in lost revenue. million in reclaimed revenue. million in revenue through their own websites.
His experience, leadership, and deep understanding of our space make him the ideal choice to guide the company into its next chapter.â âI am honored to serve as the next CEO of this exceptional company and work with our talented teams globally to deliver differentiated revenue management solutions to the hospitality industry,â said Zoghlin.
So I, I really want to give our audience kind of a behind the scenes look at what goes into the planning and more importantly, the programming, because it’s very, very intentional from what I’ve seen, this being my second year. And I know that’s very intentional from your team to build that in lot of meetings being done.
million in direct booking revenue so far this year â not through aggressive marketing or deep discounts, but by simply following up with guests who almost booked 1. In its first week, the tool reclaimed over $36,000 in lost revenue. million in reclaimed revenue. million in revenue through their own websites.
The bottom line is that hotels can lose millions of dollars in revenue due to abandonment, especially when you also consider that guests may book a room before delaying payment, and then cancelling altogether. Additional data shows that over 80% of travel bookings are abandoned, compared to the general average of around 70%.
In the ‘new normal’ of travel, 80% of travellers say it is important to have the flexibility to easily modify or freely cancel their reservation. More than simply an awakened enthusiasm for travel, travellers globally have reported strong intent to book and spend more, despite rising inflation.
A knock-on effect of this is that the revenues associated with organic search have fallen 15.3% This, in turn, is forcing hoteliers to invest more heavily in PPC to compete with the OTAs and prevent them from claiming all of the high-intent traffic, which was historically the domain of organic search.
Yield management is a pricing and revenue management strategy that is used to maximise business performance. It involves adjusting prices based on predicted demand and other external factors to maximise revenue or yield. Over time, these roles matured and transformed, giving birth to the modern-day revenue or reservations managers.
In March 2023, Google launched PMax for Travel Goals, a type of Performance Max campaign designed to target high-intent travelers at multiple touchpoints on the booking journey. If a group cancellation suddenly opens multiple rooms, PMax immediately shifts budget allocation to target last-minute planners searching for accommodations.
Understanding how hotel bidding sites work can help independent properties and revenue managers stay competitive, attract new segments, and fill inventory gaps. Risks and Considerations The biggest downside is reduced control over guest profiles and lower visibility into booking intent. What Are Hotel Bidding Sites? despite a slight 0.6%
Better visibility leads to more bookings—and higher ADR when paired with effective revenue strategies. From a business perspective, Expedia also supports upselling opportunities, offers visibility to mobile travelers, and provides you with market data that can shape your hotel revenue strategy.
Hosting events is an excellent way for restaurants to diversify their revenue streams and increase profits. Acting as an event venue opens restaurants to the revenue potential associated with event rental and catering services—revenue with higher profit margins than traditional food service. Create a revenue strategy.
Tampering with security systems : Any attempts to tamper with cameras, door locks, or other hotel security measures are clear red flags and may indicate criminal intentions. This doesn’t just hurt your revenue—it can also throw off your promotional efforts. Fake booking website.
Additional booking details may also be provided, such as the cancellation policy, amenities, and inclusions like free breakfast or Wi-Fi. Depending on the site, hotels may also be able to add marketing messaging such as free cancellation or complimentary breakfast. Increase revenue and profitability.
Ad revenue now contributes 80% of Alphabet’s revenue and last year that totaled around $54 billion. Over the past 20+ years Google paid search has become an almost guaranteed budget line item for pretty much every business that is looking to advertise, reach customers, and drive revenue.
Hoteliers can use statistics to understand their guests better, forecast demand, create offers based on current trends, and optimise their pricing and revenue strategies. Generally, travel intent for families is higher now than in previous years, as a rebound occurs. But what do the statistics say about family travel?
Here are a few examples: Stonewall Resort This full-service resort located in the rolling hills of West Virginia needed to attract new group business to close a revenue gap left by the pandemic. Relationship marketing is infused into all our strategies.
If you have a recurring revenue base read it more than once and take ask yourself what is your churn strategy? ————————————————— 6 Ways You Can Improve Churn Rate and Increase Revenue. Know Why Customers Cancel.
While you want them to choose your hotel (and ideally book through your website), you should also aim to maximize the performance of your booking channels to generate more revenue at lower acquisition costs. Hotel management must balance direct and indirect channels to secure a steady stream of bookings whilst increasing revenue.
I couldn’t cancel, it was too late. Dr. Michael Cheng: You know, the teaching thing wasn’t intentional, it just happened by luck. And the intention is to give back. So you’re not just customer service, you could be in revenue management, you could be in catering, you could be in real estate development.
We organize all of the trending information in your field so you don't have to. Join 19,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content