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How To Choose Marketing KPIs

gcommerce

Awareness-Focused Marketing KPIs If you are looking to target as many people as possible with your digital marketing, choose KPIs that measure reach. This KPI doesn’t tell you anything about follow-through, but it does give you a general sense of brand reach. It’s an effective middle ground between engagement and eyeballs.

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Real Estate Digital Marketing – 12 Tactics to Drive Leads

MediaBoom

Keeping up with the busy real estate market means real estate digital marketing can take the backseat. If you’re not keeping up with digital marketing in the real estate business, you’re missing out on leads. Transform Your Business Today Schedule Your Free Consultation Looking to take your business to the next level?

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Retargeting Ads – Bring Paying Customers Back

MediaBoom

Retargeting ads hold the power to make an indecisive customer finally click the “purchase” button. Get customers thinking about your business again with retargeting ads. In a busy media landscape, it can be hard to grab your customer’s attention. Learn how retargeting ads can work for your business.

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Google Display Ads — Capture the Audience Wherever They Are

MediaBoom

And when your ad pops up in front of an interested customer, their clicks will power conversions for your business. Read on for a comprehensive guide to creating a successful display ad campaign to take your business to the next level. Select “to manage my business” from the drop-down menu that appears.

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Facebook Ad Campaign – How to Create One That’s Successful

MediaBoom

Create a Facebook Page While it might seem pretty obvious, if you don’t have one already, create a Facebook Page for your business or brand. Create and Set Up the Facebook Business Account Next, you must set up a Facebook Business Account and link it to your Facebook page. All of this will be based on a cost per result.

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FAQs for the Hotel Digital Marketer

gcommerce

Even in today's digital age there are many times when a customer still prefers to call a business to engage, ask questions, and ultimately book. What is the most important KPI (Key Performance Indicator) by channel for hotel marketing? How do you define a performance KPI for different types of hotels and marketing channels?