B2B ROI Scale 
Travel Media Group
APRIL 16, 2025
We’re B2B media at our core. And you see obviously the scale of Tony at Marriott, that’s almost a fascinating thing. There’s your ROI of social media 101 from Alexi, right there. It’s gotta be pretty cool in that position. Give us a day in the life of your position and what you do.
Hospitality Tech
JULY 17, 2025
7/17/2025 Hotels Face a New Summer Threat: Cyberattacks at Scale As summer 2025 ushers in record-breaking travel volumes, hotels are facing an equally intense surge in cyberattacks. Following the successful pilot, Frenchospitality plans to roll out the eviivo platform across its entire expanding portfolio. valued at over $40 million.
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MediaBoom
NOVEMBER 14, 2023
B2B business development is a crucial approach for any founder, director, manager, or entrepreneur aiming to engage directly with other businesses. As you navigate the world of B2B development , it’s essential to recognize the optimal moments for implementing growth tactics.
Social Tables
DECEMBER 5, 2018
Annual B2B events, B2C events, nonprofit fundraisers, and community-organized events must strike the perfect balance of increasing engagement while staying on budget. But the meetings and events industry is constantly changing, and maximizing merch ROI can be tricky, particularly for more inexperienced teams or smaller events.
Hotel Speak
MARCH 8, 2024
More ROI (benefit vs cost) analysis pre- and post-implementation, and use cases for leadership buy-in are also important,” she adds. To encourage further digitalization of the industry, Loh believes that a seamless end-to-end solution for the customer is essential. “It Long Stay – Cost management and balance over transient segment mix.
MediaBoom
JULY 19, 2023
B2B inbound marketing company Protocol 80 reports that 56 percent of companies that use buyer personas have better lead quality. The site should look professional but have appealing visuals, such as large-scale images or videos. Tech resource Tech Jury reports that the average ROI of paid advertisements is 200 percent.
MediaBoom
MAY 2, 2023
So it’s important to keep the mobile experience in mind and make sure everything is scaled correctly and runs smoothly on mobile. However, in most cases, most people struggle to get enough of engagement for it to be a good ROI. Depending on how active your audience is, Facebook Ads can be a great ROI.
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