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Practical applications include: Demand optimization In hotel revenue management , pricing strategies rely on many different factors, including room rates, upsell opportunities, market and seasonal trends, and competitor pricing. DI can also be more proactive and suggest upsells tailored to guest profiles and booking patterns.
Todays travellers expect seamless, personalised service – and the Single Guest Itinerary (SGI) delivers. Todays travellers are experience-driven, and hotels must find smarter ways to personalise and optimise the guest journey. Its seamless, intuitive and tailored – just the way todays travellers expect.
Skip to main content Subscribe Subscribe Restaurants Hotels RTN Research & Reports Events CX Point of Sale More Operations Data & Analytics News Briefs The Point Webinars HT Advisory Boards Advertise Contact Us Call for Speakers form News Briefs Most recent 6/11/2025 SURVEY: 70% of American Travelers Want to Skip the Front Desk A new U.S.
This collaboration enables hotels using Infor HMS to drive incremental revenue and elevate guest personalization by seamlessly integrating Plusgradeâs proven upsell technology into the core guest journey. âTogether, weâre bringing ancillaryrevenue into the digital core of hotel operations â where it belongs.
Hospitality leaders embrace technology for growth Our latest report, “ Travel Technology Investment Trends 2024 ,” reveals a strong commitment among hoteliers to increase their technology spend. Investing in a modern CRS will be necessary to help hoteliers diversify and enhance their services in order to stand out to travelers.
VAIA boosts incremental revenue by offering timely upsell opportunities for room upgrades, spa appointments, dining reservations, and more - triggered automatically based on guest behavior and intent. 6/11/2025 SURVEY: 70% of American Travelers Want to Skip the Front Desk A new U.S. Learn more about Digital Night Audit here.
VAIA boosts incremental revenue by offering timely upsell opportunities for room upgrades, spa appointments, dining reservations, and more - triggered automatically based on guest behavior and intent. 6/11/2025 SURVEY: 70% of American Travelers Want to Skip the Front Desk A new U.S. Learn more about Digital Night Audit here.
VAIA boosts incremental revenue by offering timely upsell opportunities for room upgrades, spa appointments, dining reservations, and more - triggered automatically based on guest behavior and intent. 6/11/2025 SURVEY: 70% of American Travelers Want to Skip the Front Desk A new U.S. Learn more about Digital Night Audit here.
Ancillaryrevenue to the rescue! For property management companies looking to expand profitability without adding inventory or dramatically increasing workload, alternative revenue streams can be a game-changer. Revenue Stream #1: Upsells and Add-Ons for Guests Guests are willing to spend more if it enhances their experience.
Email Automation: Uses generative AI to manage high volumes of travel-related emails by extracting key information (like travel dates or party size) and generating personalized offers. This feature helps improve response speed, booking efficiency, and reduces staff workload. âSabreâs SynXis Concierge.AI SynXis Concierge.AI
HCN offers similar opportunities via its programmatic ad platform for brands wishing to connect with affluent traveling consumers who spend up to 3.5 Affluent travelers often have time to engage deeply with reading, and magazines provide a rich, immersive way to explore personal interests, passions, and current events.
Group Itinerary Builder â Designed to enhance group travel and events, this module allows attendees to explore resort experiences and manage their event schedules through an interactive, personalized guest portal. This access is seamlessly integrated into the Itinerary Builder as part of the guestâs pre-arrival journey.
Today, their operations span regions with diverse guest demographics, from work crews and oil and gas contractors in Western Canada to leisure travelers and corporate guests in the Prairies. The report also explores the travelers perspective and related financial tools. âRoomKey makes that possible.
While some hotel executives appear unfazed, seeing operational challenges in Airbnbâs model, others warn the hospitality industry risks missing out on loyalty-building and ancillaryrevenue opportunities. Tech gaps hold hotels back Outdated hotel systems limit the ability to cross-sell or upsell non-room offerings.
Today, their operations span regions with diverse guest demographics, from work crews and oil and gas contractors in Western Canada to leisure travelers and corporate guests in the Prairies. The report also explores the travelers perspective and related financial tools. âRoomKey makes that possible.
The announcement coincides with HITEC and HSMAI 2025 , where both companies will showcase the new integration to industry leaders seeking smarter, connected solutions that meet todays evolving traveler expectations. To meet with Sojern during the event, book a meeting. · Growth Enablement is one of the Top Priorities: Scalability is key.
Amadeus Advisor Chat is Coming to Demand360 To help hoteliers stay agile and respond quickly to the fast-changing travel industry, Amadeus is integrating Advisor Chat, its Gen AI chatbot, into its industry-leading Demand360 data product. To meet with Sojern during the event, book a meeting.
According to HotelTechReports 2025 State of Hotel Guest Tech Report, based on a global survey of over 400 recent hotel guests, nearly half of all travelers already prefer to check out using their smartphones. For luxury travelers, expectations are even higher 43% expect not to wait in line at all.
Travelers now seek experiences that entertain, engage, and leave a lasting impression. Whether it's a solo business traveler , a family on vacation, or a digital nomad — each guest expects personalization, convenience, and novelty. This is where hotel entertainment steps in as a powerful differentiator.
Skift Take: The hotel industry is finally catching up to airlines in the art of online upselling, with new tech investments set to unlock billions in ancillaryrevenue. Sean O'Neill Read the Complete Story On Skift
Skift Take: The startup Techsembly performs a neat trick in letting luxury hotel brands like The Peninsula sell gift cards to boost upsells without creating a downmarket vibe. No wonder it caught Sabre's eye. Sean O'Neill Read the Complete Story On Skift
Well, here’s a trick called “ancillaryrevenue.” For example; providing exclusive conference room packages, spa services, or even collaborating with local travel agencies for city tours. We’ve put together a simple plan to help every type of hotelier understand and make the most of ancillaryrevenue.
What is ancillaryrevenue? Ancillaryrevenue is when you earn income from additional services or products offered at your hotel. By offering these added touches, you’re not just boosting your revenue; you’re creating memorable experiences that make your hotel stand out. It’s a virtuous cycle.
Hotel Revenue Management using Omnichannel Data In today’s interconnected world, harnessing omnichannel data is essential for optimizing revenue management strategies. AncillaryRevenue Management Pricing In addition to room revenue, ancillaryrevenue streams play a crucial role in boosting overall profitability.
The data covers key hotel performance indicators such as occupancy, RevPAR, booking lead time, length of stay, international and domestic travel, direct and OTA bookings, as well as upsell performance to forecast trends shaping the hotel industry in 2023. Domestic tourism is still going strong.
There is no set formula to increase a hotel’s revenue, it can be achieved by creating a good promotion plan, tapping into sources of ancillaryrevenue , upselling and other marketing strategies. Optimise ancillaryrevenue. Here are 10 strategies: 1. Use data to offer guests what they would value most.
While revenue management is more focused on a hotel’s pricing and availability to maximize revenue, revenue optimization takes a broader approach to include a full range of revenue sources that includes food and beverage, spa services, events, classes, and other ancillaryrevenues.
Optimizing ancillaryrevenue streams: To diversify your revenue sources, consider enhancing offerings in food and beverage, spa services, and event hosting. Train your staff to identify and capitalize on upselling opportunities. Participate in travel trade shows and online travel forums to network and attract new guests.
Collaboration with other departments The Future: Total Revenue Management What is Revenue Management? Guest & Market Segmentation Hotel market segmentation is an important component of effective revenue management, allowing hotels to target diverse consumer groups based on their behaviours and budget levels.
So let’s look at some of the best ways you can make the above strategies work… 15 best ways to increase hotel revenue 1. So let’s look at some of the best ways you can make the above strategies work… 15 best ways to increase hotel revenue 1. Audit your hotel Wherever you can save money is the same as making money.
Hotels are experiencing a major shift in traveler behavior, including the most recent demands from guests. In the latest TravelBoom Leisure Travel Trends Study , we recognize the importance of loyalty programs for hotels. However, when it comes to hotel loyalty programs travelers from ages 18 to 80 agree. 35 and Under 65.5%
Some are price-sensitive leisure travelers, while others are business travelers with deeper pockets. This can entice guests to book at a higher rate while also increasing your overall revenue. Don’t Forget About Upselling: Train your staff to upsell guests to higher room categories or add-on services.
GuestJoy will further expand SiteMinder’s robust hotel commerce offering, allowing hoteliers to automate and digitise their guest communication, drive upsellrevenues, and strengthen direct guest acquisition. GuestJoy has been a SiteMinder partner since 2017, with customers across the UK and Europe. About SiteMinder.
Travel marketing platform Sojern has acquired VenueLytics , an integrated guest experience platform serving independent hotels, resorts, chains and casinos. Sojern will incorporate VenueLytics’ capabilities as an extension of the Sojern Travel Marketing Platform.
Some are price-sensitive leisure travelers, while others are business travelers with deeper pockets. This can entice guests to book at a higher rate while also increasing your overall revenue. Don’t Forget About Upselling: Train your staff to upsell guests to higher room categories or add-on services.
Some are price-sensitive leisure travelers, while others are business travelers with deeper pockets. This can entice guests to book at a higher rate while also increasing your overall revenue. Don’t Forget About Upselling: Train your staff to upsell guests to higher room categories or add-on services.
Overbooking: Though counterintuitive, it helps mitigate revenue loss due to last-minute cancellations or no-shows. Channel Management: Ensures profitable utilization of distribution channels, such as online travel agencies (OTAs), direct bookings, and travel agents.
Travelers love options. You can use it as a casual marketing tool, letting guests learn more about your hotel, serving them exclusive offers, and even upselling other amenities during their stay. It’s another great way to generate ancillaryrevenue for your property. Click To Tweet. Allow for remote check-in.
Revenue Strategies & Tactics Market Segmentation Hotel Pricing Strategies Forecasting & Budgeting Properly How to Distribute Effectively? What Does the Process of Revenue Management Look Like? The main distribution channels are: Groups: Private groups, Schools, event planners, travel planners, etc. Protect YOUR Brand!
Collaboration with other departments The Future: Total Revenue Management What is Revenue Management? Guest & Market Segmentation Hotel market segmentation is an important component of effective revenue management, allowing hotels to target diverse consumer groups based on their behaviours and budget levels.
By reducing costs, hotels can offer better rates to guests, enabling them to better position themselves to budget-conscious travellers. This approach not only puts hotels at a disadvantage compared to other businesses that have embraced technology but also fails to cater to the ever-more digitally savvy traveller of today.
Although hotels can 一 and should 一 diversify their income streams and realize the potential of ancillaryrevenue, distribution remains the cornerstone of hotel profitability and success. This can include a hotel’s website, its social media platforms, phone or email reservations, metasearch engines, or OTAs.
Generative Engine Optimisation (GEO) is transforming how hotels reach travellers by focusing on AI-friendly, context-rich content that stands out in AI-generated recommendations. Plan your emails around engaging content, such as events, travel tips, or exclusive insightsnot just promotions.
Seamless connectivity : From mobile check-ins to in-room voice assistants, technology is creating a frictionless stay for tech-savvy travelers. Driving Revenue Growth in a Competitive Landscape In the cutthroat world of hospitality, every edge counts. It's like your hotel's own superhero squad!
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