Little Hotelier

OCTOBER 23, 2023

What is hotel social media marketing? Hotel social media marketing is the use of social media platforms to advertise your hotel brand and engage with potential and current guests. Globally, 70% say ‘social media has an influence on how I discover accommodation.’

Market 105

Market Marketing Hotels Travel 105

Cloudbeds

FEBRUARY 7, 2023

For independent properties, another challenge is competing with global loyalty programs offered by big hotel brands and online travel agencies (OTAs). In the hotel industry, guest loyalty can be defined as a guest’s faithfulness to one property over other accommodation choices. What is hotel guest loyalty?

Travel 52

Travel Hotels OTA Services 52

SiteMinder

AUGUST 29, 2023

It’s not just about erecting a structure; it’s about creating an environment that resonates with the intended brand image and guest expectations. It’s something to carefully consider and may come down to who your target market is. How does a booking engine cut costs and increase revenue?

Revenue 52

Revenue Hotels OTA Operations 52

Boutique Hotel News

NOVEMBER 8, 2022

As a result, we identified new target markets and redesigned our approach which dovetailed with the staycation boom. . The prevalence of brands in the market has dramatically increased, and the educated consumer now really understands the brand they like. Why stick to traditional shift times?

General Manager 52

General Manager Business OTA Services 52

Hotelogix

OCTOBER 18, 2023

What is a Hotel Reservation System A Hotel Reservation System is a software solution designed to facilitate and manage booking accommodations and other guest-related services at your hotel.  This increases visibility, boosts bookings, and helps hotels tap into new markets.

Business 40

Business Global Distribution System Cancellation Hotels 40

Cloudbeds

MARCH 15, 2023

Direct bookings are reservations guests confirm directly with a property without using an online travel agency (OTA) or 3rd party intermediary. Direct bookings are beneficial because they connect lodging businesses directly with potential customers and increase hotel revenue through money saved from OTA commissions.

OTA 98

OTA Revenue Travel Hotels 98

Cloudbeds

MARCH 20, 2023

This quality sets apart boutique hotels, inns, hostels, and B&Bs from large hotels and big-brand competitors. They typically reserve directly with the hotel or through an online travel agency (OTA) or travel agent at non-negotiated rates. Properties can utilize niche OTAs to effectively target their guest demographics.

Hotel Marketing 52

Hotel Marketing Market Marketing Average Daily Rate 52

Little Hotelier

FEBRUARY 22, 2023

And a hostel is one of the simplest and most enjoyable forms of accommodation you can provide. They offer cheap beds, and are more communal and social than other accommodation options too. Competitive analysis: Research the number, price and quality of similar hostels and accommodation options in your area.

OTA 52

OTA Business Hiring Market 52

Cloudbeds

MARCH 23, 2023

In the hotel industry, eCommerce refers to the buying and selling of accommodation and related services over the internet. eCommerce sites include hotel websites and booking engines , online travel agencies (OTAs), metasearch engines , and other online platforms where hotels advertise and sell rooms. What is hotel eCommerce?

OTA 98

OTA Digital Marketing Travel Hotels 98

Xotels

APRIL 3, 2024

Seize the right opportunities: opportunities are abundant – but trying to find the right distribution mix and deciding which opportunities to target is where hoteliers get lost in the giant maze of channels available. Also, gone are the days of selling the majority of your rooms through OTAs.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

SiteMinder

DECEMBER 20, 2023

The term ‘hotel’ can refer to a specific type of accommodation – a large building filled with small, serviced rooms that are used for short-term stays – or it can be more broadly applied to refer to almost all types of accommodation, from bed and breakfasts, unserviced apartments, glamping and more.

Business 59

Business Hotels Management Revenue 59

SiteMinder

SEPTEMBER 14, 2022

What content marketing isn’t, is excessive promotional messaging. What does content marketing mean for hotels? For hotels and other accommodation providers, content marketing is all about showcasing your property’s unique story and brand to the types of travellers you’re trying to win over. Social media posts.

Market 59

Market Marketing Hotels Travel 59