gcommerce

MAY 3, 2023

If you focus on too many KPIs, your digital marketing campaigns start to get muddy. You can’t optimize for everything simultaneously, especially if your KPIs relate to multiple goals. Revenue and awareness are in direct opposition to each other since a high-revenue campaign requires a highly qualified audience.

Marketing 97

Marketing Market Cost Per Click Digital Marketing 97

Xotels

APRIL 3, 2024

XOTELS – Revenue Management eBook In the first chapter of this eBook, we will go over the definition of what is revenue management in the hotel and hospitality industry. Everything will be explained from the fundamentals of revenue management to more advanced practices and strategies.

Revenue Management 52

Revenue Management Revenue Management Forecasting 52

Hotelogix

OCTOBER 14, 2023

Hotel KPI or Hotel Key Performance Indicator is the value that can be measured and which lets you set a standard to measure the success rate of your hotel business as to how is it faring in the market. KPI in hospitality industry is also used to find out if or not you are on the right track to meet the targets set.

KPI 52

KPI Average Length of Stay Average Daily Rate Occupancy 52

SiteMinder

OCTOBER 10, 2022

Falling short of your competitors when it comes to guest experience, accommodation standards or your marketing and advertising strategy can quickly lead to lost revenue. Understand what qualifies as ‘good’ and ‘bad’ performance for your market. It compares your hotel’s data to your compset and your broader market.

Average Daily Rate 52

Average Daily Rate Occupancy Revenue Hotels 52

Travel Media Group

MARCH 22, 2023

Cause we know if we have good people in place, they provide good service and then that good service just translates into revenue and profit, more opportunities for that growth. So we’ve done a great job as an industry of using Smith Travel to benchmark our revenue performance. Now, last year, turnover was at an all-time high.

Hospitality 98

Hospitality Services Business Digital Marketing 98

gcommerce

MAY 22, 2023

We've had properties show no online booked revenue through a campaign but thousands in revenue booked over the phone. If you're only able to make decisions based on online booked revenue, you could be missing valuable data that shows the full performance of your hotel’s marketing campaigns. how do we attribute revenue?

Digital Marketing 97

Digital Marketing Marketing Market Hotels 97

Catala Consulting

MAY 1, 2025

Youve invested in a cutting-edge Revenue Management System. Youre paying monthly for competitive data feeds, market intelligence, and algorithm-driven rate suggestions. Your market share index is inching in the wrong direction. The GM didnt attend revenue meetings, seeing them as operations adjacent. Urgency.

Revenue Management 52

Revenue Management Revenue Management Sales 52