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To Drive Top Line Revenue, Hotel Sales Must Think Like Marketing

Hospitality Net

Stephanie Smith from Cogwheel Marketing & Analytics and Trevor Grant from Revenue Hub joined together for a discussion, where they explore how hotel sales and marketing can seem disconnected when looking at how to drive topline revenue.

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HSMAI Foundation Special Report: The State of Hotel Sales, Marketing, and Revenue Optimization Talent 2023-2024

Hospitality Net

Moving beyond resilience, our industry’s sales, marketing, and revenue optimization talent strategies have in many ways transformed, and this report is evidence of that journey. As the HSMAI Foundation releases our 2024 State of Talent Report, it’s heartening to witness our sector not just bouncing back but thriving.

Revenue 193
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Six hotel sales strategies to increase occupancy and revenue

eHotelier

A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings. It involves identifying target markets, setting sales goals, and creating a plan to achieve those goals.

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HSMAI Foundation Special Report: The State of Hotel Sales, Marketing, and Revenue Optimization Talent 2023-2024

Hotel News Resource

The Hospitality Sales & Marketing Association International (HSMAI) Foundation released its third Annual State of Talent report which reveals this year's trends in the hospitality industry that are impacting the talent within the sales, marketing, and revenue optimization disciplines.

Revenue 85
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6 Hotel sales strategies to increase occupancy and revenue

STAAH

A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings. It involves identifying target markets, setting sales goals, and creating a plan to achieve those goals. Here are 6 hotel sales strategies to increase your revenue.

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AI Powers Wisdom Work and Reduces Routine Tasks: Transforming the Workplace Landscape

Hospitality Net

We explore this in the excerpt from the HSMAI Foundation Special Report: The State of Hotel Sales, Marketing, and Revenue Optimization Talent 2023-2024.

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Transforming Employee Engagement in the Hospitality Industry

Hospitality Net

In the hospitality industry, traditional metrics like revenue performance and guest satisfaction have long been the go-to indicators for assessing a hotel’s business health.