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How to Improve Hotel Sales for Small Properties

Little Hotelier

What is hotel sales? Hotel sales is about managing the process of attracting, engaging, and converting guests into paying customers. It includes various strategies and tactics around marketing, winning reservations, providing incredible guest experiences, and encouraging repeat business. Want an example?

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Wasting Time on Cheap Leads? Relationship Marketing Fills a Better Funnel

Lure Agency

That’s where relationship marketing comes in. By building relationships with prospective clients, you can ensure your sales pipeline is full of direct leads that are more likely to close, close at a higher value, and become repeat customers. What is Relationship Marketing? Those are the kinds of leads we like!

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Email Marketing Guide for Hotels

Catala Consulting

Table of Contents With more travellers looking for hotels to pass the night, spend the weekend, and holiday, there has been a quest by hotel owners for simple, budget-friendly ways to reach guests before and after they visit their hotel facility. Email marketing for hotels is the perfect answer.

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Social Media Decisions That Can Help Your Guests Come Back

BCV

Instead, contact-less solutions are being adopted by more hotels to implement steps like digital check-in, use of QR codes to keep things smooth and safe as well as the ‘safe car promise’ where all vehicles will undergo deep cleaning and each car will have a PPE kit for the guests. This is where social media marketing plays a critical role.

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It is time to leverage software certification in hospitality

Hotel Business

In contrast, others certify general industry skills, such as the American Hotel & Lodging Educational Institute’s Certified Hospitality Sales Professional (CHSP) for recognizing marketing and revenue management skills. But has the training associated with these changes kept pace?