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While the hospitality industry is getting more automated, digital content demands time and effort to go around for creative content to attract guests. With online digital marketing tools available it can help you make your content marketing easy and effortless. Creating digital content that’s attractive to the right target audience is a lengthy and time-consuming process, which marketers have discovered to be among their areas of greatest stress.
Trying to perfect the hospitality experience at your hotel can often have you thinking of a million different things and quickly overwhelm you. Sometimes getting it right isn’t all about reading dozens of blogs, books, or other resources, but instead taking note of a poignant quote and simple advice. In this blog we’ve picked some of the best hospitality quotes available on the web that you and your team can take inspiration from at your hotel.
It is a well-known fact that hoteliers nowadays secure a large percentage of their overall bookings through the online ecosystem. And there’s no hiding that Online Travel Agents (OTAs) are a major source for optimizing their online booking flow. It is observed that OTAs control approximately 2/3rd of all online bookings. Then it must be the best friend of hoteliers, right?
It’s been a really busy year for our team and the entire hospitality industry. The focus has been on rebuilding and growing as the sector continues to recover from the effects of the pandemic. Everyone at Up Hotel Agency has worked extremely hard, and we’re thrilled to announce that the team recently won multiple awards for a number of hotel and hospitality websites that we’ve developed!
Speaker: Matt Sunshine, CEO at The Center for Sales Strategy
AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.
UK: The Institute for Hospitality (IoH) has secured funding from Savoy Educational Trust (SET) to employ an equality, diversity and inclusion (EDI) specialist for the global hospitality sector. The role will help the hospitality industry attract talent from a diverse talent pool, including LGBTQ+, neurodiversity, supporting people from disadvantaged backgrounds, gender reassignment, age, disability, religious beliefs and other important groups.
World Tourism Day 2022: SiteMinder launches annual Changing Traveller Report, the largest accommodation-specific traveller survey globally. Sydney, Australia – SiteMinder (ASX:SDR), the world’s leading open hotel commerce platform, has today launched its annual Changing Traveller Report , revealing that the urge to travel is stronger than rising inflation, and the already popular ‘bleisure’ travel trend — combining business and leisure — is pushing new preferences that are set to change the hote
At Mews, we have three CSR (corporate social responsibility) goals. One of them is helping the homeless and displaced , and we’ve already written about tackling climate action. Today, we’re talking about furthering knowledge and education.
Giles Fuchs, owner of Burgh Island Hotel, highlights why boutique hotels are in a favourable position to welcome travellers that seek ethical experiences. Tourists increasingly want to travel ethically, from finding alternatives to flying, to organising their time around morally sound activities. But for hospitality businesses, it isn’t always easy to measure the ethics of your offering.
In a period of accelerating consumer and economic change, the accommodation industry is being reshaped by a range of powerful external forces that can feel beyond its control. Staff shortages are placing new pressures on business structures, while mass e-commerce adoption and inflation are quickly evolving the plans and perspectives of the guests that fill hotel rooms.
Instagram and TikTok operate as powerful search engines Instagram and TikTok’s search engine relies on data and algorithms to find content that’s relevant to your account and interests. Social platforms like TikTok and Instagram have optimized their platforms to be more search friendly using keywords – competing with search engines like Google.
Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Manager
In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.
POS inventory management is the process of using a point of sale system to successfully manage supply. In the case of hotels, you can use the POS to help you keep track of stock levels on cleaning and office supplies, any supplies relating to maintenance, food and beverage, and any other supply-chain-related matter that ensures the proper running of your hotel, along with ancillary services.
Some differences between hotel guests are obvious, and others are as small as their booking channel preferences or tendency to spend additional money on-site. Careful market segmentation in the hotel industry is a catalyst for understanding these differences and acting on them. This blog provides an introduction to hotel market segments, including practical help to identify a hotel’s ideal target segments and tips on attracting guests in a chosen segment.
Facebook hotel marketing is a powerful tool for businesses in the hospitality sector. It is an industry, where engagement with the public is crucial. In this article, you'll learn how to leverage the power of Facebook as a platform -- not just for advertising but to connect with your audience, improve brand awareness and obtain. The post Facebook Marketing for Hotels: How Facebook Can More Drive Sales appeared first on Revfine.com.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
You may be wondering: what is a POS transaction and how does it work in the hospitality industry? POS stands for point of sale and it’s used to charge guests throughout their stay at your hotel. Not only does it improve the guest experience by allowing payments to be made electronically from anywhere on the hotel premises, but it also helps hoteliers keep better track of sales in order to optimize and improve the customer journey as well as your bottom line.
Milky Way Holiday Villas occupy a prime position on the world heritage listed island of Lord Howe in New South Wales, famous for its crystal-clear, star-studded night skies. And after partnering with Abode Booking and SiteMinder to boost their guest listings, the sky’s the limit. When General Manager Cissy Young switched from Frontdesk to Abode Booking and SiteMinder in 2020, the decision was easy.
A hotel organisation chart can be a powerful tool for hoteliers at any stage of business, providing the clarity and structure for better decision-making and empowering people across the organisation to do their best work. Here, we cover everything you need to know about creating and using a hotel organisation chart – with examples provided. Table of contents.
Milky Way Holiday Villas occupy a prime position on the world heritage listed island of Lord Howe in New South Wales, famous for its crystal-clear, star-studded night skies. And after partnering with AbodeBooking and SiteMinder to boost their guest listings, the sky’s the limit. When General Manager Cissy Young switched from Frontdesk to AbodeBooking and SiteMinder in 2020, the decision was easy.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
In a period of accelerating consumer and economic change, the accommodation industry is being reshaped by a range of powerful external forces that can feel beyond its control. Staff shortages are placing new pressures on business structures, while mass e-commerce adoption and inflation are quickly evolving the plans and perspectives of the guests that fill hotel rooms.
Digital ordering , once considered the wave of the future, is now firmly here to stay. This is good news because it’s a win-win for all parties concerned. Hoteliers will be able to generate clearer guest profiles, allowing them to better optimize the guest experience, while guests will be able to take the hospitality journey into their own hands, deciding when to order and pay, and how to pay.
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