Hotelogix

JANUARY 5, 2025

Hotelogix Web Booking Engine Integration Hotelogix offers a robust web booking engine that can be seamlessly integrated with Google Ads to enhance your hotel’s online presence and booking capabilities: - Direct bookings : Hotelogix’s booking engine allows guests to book directly on your website, reducing commission costs from OTAs.

Hotels 40

Hotels Display Ads Upsell Revenue 40

SiteMinder

JUNE 5, 2025

A hotel ad is any paid placement used by a hotel to promote its rooms, offers or brand, typically through online platforms like Google Hotel Ads , OTAs (online travel agents), metasearch engines, and social media channels. But not all hotel ads are created equal. Table of contents Why is hotel ad parity crucial?

OTA 52

OTA Hotels Average Daily Rate Display Ads 52

Cloudbeds

APRIL 8, 2025

Most travelers dont book a hotel on their first visit to a website. Failing to stay top-of-mind means you risk losing them to online travel agencies (OTAs) or competitors. A key component of a hotels digital strategy, retargeting ads, re-engage high-intent travelers who have already expressed interest in your property.

Revenue 52

Revenue Display Ads Digital Marketing OTA 52

MediaBoom

NOVEMBER 28, 2024

In 2024, travel and tourism added $11.1 This milestone underscores the sector’s significance and the necessity of effective travel promotion strategies to stay competitive as we look ahead to 2025. So, what is travel advertising, and why is it essential for businesses?

Travel 97

Travel Tourism ROI Marketing 97

Cloudbeds

APRIL 1, 2025

In the battle for direct bookings, hotels face intense competition from OTAs marketing power in the online space. Beyond their vast budgets, OTAs also leverage powerful algorithms to optimize every aspect of their campaigns, consistently achieving higher ROAS (Return on Ad Spend) than individual properties.

Travel 52

Travel Intent OTA Forecasting 52

Travelboom Marketing

NOVEMBER 7, 2023

OTAs: At TravelBoom we like to think of the OTAs as a new business tool, not a set-and-forget way to fill empty rooms. Are you successfully converting your OTA bookings to direct guests? Is your percentage of OTA bookings in line with your goals? Reducing OTA commissions can be critical to success.

Hotel Marketing 96

Hotel Marketing Marketing Market OTA 96

Little Hotelier

APRIL 29, 2024

TERA Traveloka is the platform that hotels and travel companies use to control their listings on Traveloka, Southeast Asia’s most popular travel app. Traveloka ads take many forms – you can promote your listing by: Boosting your property in the Traveloka search results. Taking out an ad on the Traveloka newsletter.

OTA 52

OTA Display Ads Hotels Marketing 52