SiteMinder

JUNE 5, 2025

A hotel ad is any paid placement used by a hotel to promote its rooms, offers or brand, typically through online platforms like Google Hotel Ads , OTAs (online travel agents), metasearch engines, and social media channels. But not all hotel ads are created equal. Are you targeting last-minute weekend travellers?

OTA 52

OTA Hotels Average Daily Rate Display Ads 52

Cloudbeds

APRIL 8, 2025

Most travelers dont book a hotel on their first visit to a website. Failing to stay top-of-mind means you risk losing them to online travel agencies (OTAs) or competitors. A key component of a hotels digital strategy, retargeting ads, re-engage high-intent travelers who have already expressed interest in your property.

Revenue 52

Revenue Display Ads Digital Marketing OTA 52

Cloudbeds

APRIL 1, 2025

Googles Performance Max for Travel Goals offers an AI-powered solution that automates ad placement and spend, allowing hotels to compete with OTAs and drive more direct bookings. What is PMax for Travel Goals? This leaves hotels scrambling to keep up. Fortunately, theres a way to help level the playing field.

Travel 52

Travel Intent OTA Forecasting 52

MediaBoom

JUNE 27, 2024

These keywords are crucial as they determine who sees your ad and the ad’s intent. Start by listing potential search terms your audience might use and consider the intent behind each keyword. Understanding keyword intent helps you optimize your ad copy and landing pages.

Intent 97

Intent Hotels ROI Branding 97

MediaBoom

OCTOBER 26, 2023

Many of the best luxury travel brands of all time have developed partnerships with A-listers, such as Emirates with the stunning Penelope Cruz. You can also tap into Google display ads to meet customers wherever they are. With data-driven approaches, they tweak marketing strategies to reflect client desires and expectations.

Branding 94

Branding Digital Marketing Market Marketing 94

Travelboom Marketing

FEBRUARY 21, 2024

If you’re a seasoned marketer, you might be familiar with myths that lead people to do bad things with good intentions. This study by American Express revealed that 48% of respondents want to travel somewhere they can show off on social media. People Don’t Read Reviews Reviews dominate the decision-making process for travelers.

Hotel Marketing 52

Hotel Marketing Market Marketing Digital Marketing 52

MediaBoom

MAY 27, 2024

Display Ad Here is an example of a series of display ads for Corporacion H10 Hotels. Expect advancements in contextual targeting and leveraging user intent to deliver relevant ads without compromising personal information. Privacy-First Focus: Data privacy remains a top concern.

Cost Per Click 52

Cost Per Click Hotels Display Ads Real Estate 52