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15 Essentials Digital Marketing Services for Hotels

MediaBoom

The advent of digital advertising has revolutionized the way lodgings are showcased, making it easier to compare features and services. Explore how these 15 services can elevate your property’s online presence, drawing in more visitors and boosting revenue: 1.

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13 ways to attract more direct bookings for your hotel

Cloudbeds

You own guest data which can be used for pre-arrival communication and post-stay remarketing efforts Challenges: Direct bookings require strong digital marketing skills or the services of a hotel marketing expert to keep costs low compared to other channels.

OTA
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RGPD, arrêtons les arnaques

Experience Hotel

Partie du RGPD que ces “professionnels” ont volontairement oublié de vous communiquer : However, the ePrivacy Directive, specifically Article 13 , presents organizations with another way to use a person’s data for marketing purposes that stems from the contractual basis of the GDPR.

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Luxury Hotel Marketing – Top 10 Proven Strategies for Success

MediaBoom

Luxury hotel marketing is a specific type of marketing that is developed to attract a distinct group of consumers. These consumers are seeking exceptional and unique experiences, spacious and well-appointed accommodations, outstanding customer service and the highest quality of everything from food to furnishings.

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3 Proven Ways to Convert OTA Guests to Direct Bookings

Hotel Speak

How to easily implement direct to guest marketing and automate drip campaigns? One tool that can help hoteliers to implement direct marketing is using customer data platforms (CDPs) or guest portals which are integrated with your hotel PMS and booking engine.

OTA
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Guest profiles: Enabling personalized marketing & guest experiences

Cloudbeds

For groups and corporate clients, company profiles are essential for managing payment methods and room preferences, enhancing service quality and operational efficiency. This includes email marketing initiatives or satisfaction surveys. Proactive service recovery : Address prior guest issues before they arise again.

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Email Marketing for Luxury Brands – Leading Strategies for 2024

MediaBoom

In fact, email usage continues to climb, with over 361 billion emails expected to be sent per day in 2024. Email marketing for luxury brands is a strategic tool to enhance brand prestige, deeply engage affluent customers, and increase sales. We’ll then explore the significant advantages of luxury email marketing.