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15 Essentials Digital Marketing Services for Hotels

MediaBoom

This includes claiming your Google My Business listing, managing online reviews, and ensuring your hotel’s name, address, and phone number (NAP) are consistent across the web. Email Marketing Email marketing remains a powerful tool for hotels, allowing them to maintain direct communication with past, present, and potential guests.

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13 ways to attract more direct bookings for your hotel

Cloudbeds

Most properties use a channel manager to share their inventory to keep all their channels, rates, and rooms in one place. Consider offering Earlybird, Flexible, or Non-refundable rate plans through your booking engine to encourage direct bookings. Leverage digital marketing This is where boosting direct sales can get a bit tricky.

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Guest profiles: Enabling personalized marketing & guest experiences

Cloudbeds

Ensure you have systems in place ahead of time to collect guest information, including your property management system (PMS) , customer relationship management (CRM) system, and point-of-sale system. This includes email marketing initiatives or satisfaction surveys.

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Luxury Hotel Marketing – Top 10 Proven Strategies for Success

MediaBoom

If you need inspiration, check out these excellent examples of content marketing. Effective Email Marketing Luxury email marketing is a very effective way to reach your customers, as the Direct Marketing Association found that it has a 122% ROI. Over 82% of customers read branded emails.

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3 Proven Ways to Convert OTA Guests to Direct Bookings

Hotel Speak

How to easily implement direct to guest marketing and automate drip campaigns? One tool that can help hoteliers to implement direct marketing is using customer data platforms (CDPs) or guest portals which are integrated with your hotel PMS and booking engine.

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Email Marketing for Luxury Brands – Leading Strategies for 2024

MediaBoom

In a world of ever-evolving marketing trends, email remains a powerful tool for luxury brands. In fact, email usage continues to climb, with over 361 billion emails expected to be sent per day in 2024. In this article, we discuss strategies for growing your luxury brand’s email list.

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Email Marketing for Luxury Brands – Best Strategies for 2024

MediaBoom

As email usage continues to climb, with over 361 billion emails expected to be sent per day in 2024, the relevance of email marketing for luxury brands becomes increasingly significant. Provide Great Content Lead generation is only the first step in email marketing.