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2025 Hotel Marketing: Top Hospitality Digital Marketing Trends

Social Hospitality

OTA Sync is one of the software solutions on the market that focuses on booking engine excellence. Heres how hotels can boost their marketing efforts with micro influencers: Partner with influencers who align with your hotels vibe, such as eco-travelers for sustainable stays or foodies for hotels with exceptional dining.

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Hotel Mobile Marketing – 12 Fool-Proof Strategies

MediaBoom

When paired with a strong digital marketing plan that is well thought out and executed, hotels have reported a 40% higher guest loyalty rate and increased ROI by 564%. Is your website equipped with an online booking process quick and easy on both desktop and mobile so that you can properly compete with Online Travel Agencies (OTAs)?

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Hotel Marketing: Tips to Improve Online Presence Quickly

Hotelogix

Online Presence: Pictures That Speak Volumes Your website and OTA listings are your hotel’s digital storefront. Hospitality Net reports that listings with professional photos experience up to 93% higher engagement on OTAs. AI also optimizes targeted advertising , ensuring your hotel’s promotions reach the right audience.

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SynXis Concierge.AI Supercharges Direct Bookings and Guest Engagement with Generative AI

Hospitality Tech

Available in 50+ languages, it delivers fast, personalized responses that drive higher conversions , reduce booking abandon rates, and capture direct bookings that may otherwise go to OTAs. is fully integrated with Agilysys PMS, POS, spa, golf, dining, and activity systems. announced the launch of Agilysys Book with S.P.E.N.D.

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How to Get Your Hotel Instagram to Appear on Google?

AskSuite

Step 5: Align Naming Across All Platforms Ensure your hotel name and location appear exactly the same on: Instagram Google Business Profile Hotel website OTAs (Booking, Expedia, etc.) Lack of measurable ROI : Without tracking tools or campaign structure, you may gain visibility without bookings. Brand dilution : A poor fit (e.g.,

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Nomadix Launches Energy Management Solution to Reduce Properties’ Operational Expenses and Enhance Sustainability

Hospitality Tech

The Nomadix solution is one of the lowest cost-of-ownership offerings on the market, while also achieving a quick return on investment (ROI). Energy management systems (EMS) are high-impact investments that deliver proven value and a measurable ROI. A cloud-native platform for centralized above-property device monitoring and control.

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UrVenue and OpenTable Deepen Integration to Prioritize Premium Restaurant Access for Hotel Guests

Hospitality Tech

Why This Matters: Bridges room and dining experiences in one platform This integration consolidates booking experiences across the property—rooms, activities, and now exclusive restaurant reservations—making it easier to deliver a seamless guest journey. Early adopters include luxury resorts, casinos, and lifestyle hospitality groups.