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Manual distribution management was not a sustainable proposition Before switching to STAAH, the Chalets 1066 team used its PMS, Planyo, to manage bookings, but syncing rates and availability across multiple OTAs was a manual and error-prone process. Overbookings were a concern, and ensuring rate parity across channels consumed valuable time.
The enhanced guest booking experience has also led to higher consumer engagement across all their online platforms,” said Shoaib Ali – National Sales Head India, STAAH. In just five months, we’ve seen a turnaround in their online bookings and inventory with our systems in place.
Hospitality.today⢠Topics Subscribe Topics ⺠Hospitality ⺠Distribution How OTAs are shaping hotel distribution in 2025 Booking.com and Expedia dominate Google rankings, while regional players quietly chip away with lower prices Jun 24, 2025 The latest World Parity Monitor by 123Compare.me Get the full report at 123Compare.me
Key takeaways Secondary OTAs undercut rates: Small, non-major OTAs often list hotel rooms below official direct or OTA rates, leading to widespread rate disparities. OTA member rates undermine parity: Programs like Expediaâs âOne Keyâ offer member-exclusive rates that may undercut a hotelâs best available rate.
A bed bank is a business-to-business (B2B) travel provider that connects hotels with travel distributors, such as online travel agencies (OTAs) and tour operators. Bed banks operate by purchasing large room allotments from hotels at a discounted bulk rate. What is a bed bank? How does the concept of a bed bank work?
As hotels and resorts face increasing competition and evolving guest expectations, the need to streamline operations while enhancing guest experiences has never been more pronounced. Operational efficiency involves minimizing waste, maximizing productivity, and ensuring that every aspect of the business operates smoothly.
While better than operating without data, this approach is reactive and inefficient, resulting in missed opportunities. In this article, we explore what decision intelligence is and the transformative effect it’s bound to have across demand optimization, segmentation, operations, and training and enablement.
Studies show that hotels lose up to 20% of their annual revenue to chargebacks caused by guest disputes, unclear cancellation policies, and OTA-related miscommunication. For hoteliers, this doesn’t just mean lost revenue—it also leads to operational inefficiencies and added pressure on staff.
GDS and Niche OTA Power b. With consumer behaviours evolving, and the lines between tech platforms, marketing, and operations blurring, a modern strategy goes far beyond just listing rooms on online travel agents (OTAs). Pooled Inventory: Smart Inventory Distribution Forget manually allocating rooms to different OTAs.
trillion by 2028, with online travel agencies (OTAs) like Booking.com contributing a significant chunk to hotel bookings – accounting for nearly 40% of all online hotel reservations in some regions (Statista, 2023). To stay competitive, hoteliers must optimize their OTAoperations for better efficiency and guest experience.
The exhausting challenge of manual labor Before adopting a property management system, all of Wawowows operations were handled manually. At that time, Wawowow wasnt listed on any online travel agent (OTA) platforms. This process was not only time-consuming but also made it nearly impossible to attract international guests.
BWH Hotels GB is launching a faster, simpler website as part of a push to help its partners minimise reliance on OTAs. The platform is underpinned by cloud-based technology, with a focus on improving the guest experience while streamlining operational processes for hotel teams.
Tailored for boutique hotels, luxury resorts, and short-term rentals, Journey provides independent operators with the tools to compete on loyalty and guest experience without sacrificing control or character. This infrastructure enables real-time personalization and automates key touchpoints throughout the guest journey.
As you might expect, rate parity is highly beneficial to online travel agents (OTAs) that have access to a vast number of travellers and charge commission rates to property owners/operators. Wide rate parity With wide rate parity, a hotel or B&B agrees not to undercut the room prices that an OTA charges for their hotel.
BEO – Banquet Event Order : A document outlining the details of an event for the operations team. B2C – Business-to-Consumer : Direct sales to individual guests. C CM – Channel Manager : A tool to update room rates and availability across multiple OTAs simultaneously. corporate travel).
Manual rate updates time consuming and error-ridden Before STAAH , Grand Sunshine Resort had significant day-to-day challenges in managing room rates, availability and guest reviews. Not only was this time-consuming, but it also increased the risk of errors and inconsistencies across booking platforms.
Inconsistencies across online travel agents (OTAs) was common. Being manual, a limited number of OTAs could be leveraged to reach the right audiences at he right time, limiting online visibility. One of the key challenges we faced was the time-consuming task of updating allocations and rates on different extranets.
Hoteliers face so much pressure to deliver exceptional service while streamlining operations. Why Fragmented Systems Fall Short Managing operations with disconnected tools will just give hoteliers a huge workload. This fragmented approach results in siloed data, time-consuming manual tasks, and an increased risk of errors.
The chain specialises in mountain and snow tourism, with marked seasonality that requires maximum operational agility, maintaining an average rate of €110 and 57% occupancy during the season. The diverse portfolio would need a system capable of managing multiple operations without additional complexity.
Managing online bookings is one of the biggest challenges for hotels today, especially when they work with multiple Online Travel Agencies (OTAs) like Booking.com, Expedia, and Agoda. It acts as a central hub that syncs your hotels availability, pricing, and bookings across all your connected OTAs in real time.
Managing availability and rates across multiple OTAs was time-consuming and often inconsistent,” says Steffen Dittrich from Gilmer Apartment Hotel. By enabling Get Google , Gilmer now appears directly in Google Hotel Search results — allowing guests to book direct without detouring through OTAs.
Rather than operating in silos, a hotel commercial strategy ensures everyone is rowing in the same direction, working collaboratively and productively to drive revenue, enhance profitability and boost the hotel’s competitive edge. Hotel businesses can succeed in this ever-changing landscape by reshaping how they operate.
According to PwC, 70% of consumers now expect companies to offer self-service options, and the travel and hospitality sector ranks among the top industries adopting AI to meet this demand. 24/7 Availability Without Overloading Reservation Teams Travelers don’t operate on business hours, but your reservation team might.
Inconsistencies across online travel agents (OTAs) was common. Being manual, a limited number of OTAs could be leveraged to reach the right audiences at he right time, limiting online visibility. One of the key challenges we faced was the time-consuming task of updating allocations and rates on different extranets.
With the right tool, you can build automated segments in minutes instead of hours: – Business travellers vs leisure guests – OTA bookers vs direct bookers – First-time guest vs loyal returners From there, you can create tailored automation workflows for each segment — without repeating manual work every time.
announced its new Nomadix Energy Management Solution that addresses the market need to reduce operational costs and reach sustainability goals. announced its new Nomadix Energy Management Solution that addresses the market need to reduce operational costs and reach sustainability goals.
Those details back up the promise and set the property apart from the sea of generic listings on OTAs. For multi-property operators, consistency is vital. Power up your travel brand with SiteMinder SiteMinder unifies your OTAs, market data and booking engine in one platform, helping you boost revenue and guest loyalty.
AI will make hotel operations more efficient by removing the friction of traditional workflows. 6/5/2025 One Bad Click Could Cost You the Booking Convivaâs 2025 State of Digital Experience Report highlights how widespread poor digital experiences are driving significant consumer frustration and revenue loss across industries.
A calm guest experience but a chaotic backend Like many small to mid-sized properties, Ayuryoga struggled with managing room availability, rates, and content across multiple OTAs. STAAH updates rates and availability across all connected OTAs instantly. And tech frustration for operational flow. Rate parity was hard to maintain.
EBITDAR (Earnings Before Interest, Taxes, Depreciation, Amortization, and Restructuring/Rent) is a profit metric that excludes costs not directly related to operational performance. EBITDAR is calculated using details from the income statement, which presents a company’s revenues and operating expenses over a specific period.
What they needed wasnt just another tech platform, but a smart, scalable solution built for real hotel operations. With STAAHs Channel Manager , the team gained a single command centre to manage rates, inventory, and availability across all online travel agents (OTAs). Thats where STAAH came in.
Why hotels should care Chase isnât just trying to replicate the OTA model. Richer content opportunities : With modern booking technology and NDC content capabilities, Chase Travel can support enhanced rate and room descriptions, branded offers, and upsell contentâmore than some OTAs allow.
No longer relying solely on OTAs or direct search, travelers are turning to conversational agents like ChatGPT and integrated AI features within social media platforms for personalized travel discovery. Leading OTAs and platforms like Booking.com, Expedia, and Tripadvisor are already investing in their own AI booking assistants.
For hoteliers, hotel costs encompass everything from the cost of construction, to the cost of insurance, to the everyday operational costs of establishing, running and ultimately growing a hotel business. The three main types are construction costs, insurance costs, and operating costs. What are hotel costs?
Marketing Sales HR Front of House Front Office Manager Rooms Director / Head of Operations Other departments: Spa, F&B, outlet managers, Golf, Housekeeping etc. Hotels in vacation markets for many have been influenced (indoctrinated) by tour operators on how to manage their property. Sorry, I just had to get this rant off my chest.
Unlike optional on-site purchases, surcharges are typically mandatory and not tied to guest choice, meaning hotel surcharges are designed to cover additional services or operational costs. Hoteliers apply surcharges to offset certain operating costs, and to monetise certain amenities or services.
We spoke with Frank Catchpole , owner and general manager , about how the property has transformed its operations and relied on Little Hotelier’s platform for 9+ years. “Before Little Hotelier, we had to use the OTAs to manage our sales and availability, which was extremely tedious and difficult,” Frank recalled.
This gives operators a reliable, hands-off way to protect their properties without slowing down operations. Using its dynamic API integration, which facilitates accessibility to global markets, TH ensures real-time updates, seamless operations and scalable growth. For more information, visit www.hospitable.com.
A year ago, Accentureâs Consumer Pulse Survey found that travelers felt booking a hotel was harder than buying a car and that choosing a flight was almost as hard as choosing a mortgage. As a result, 73% walked away from a hotel or flight booking entirely.
These ads feature large blue âBookâ buttons that link directly to hotel or OTA booking pages, streamlining the reservation process. Potential impact: Could boost conversions and shift ad strategies for hotels and OTAs. Key takeaways Direct booking focus: Ads link straight to booking forms on Expedia, Booking.com, or hotel sites.
Whether you run a cozy guesthouse, a charming boutique hotel, or a unique B&B, you’ll discover how to set rates that fill rooms without leaving money on the table, reach more of your ideal guests without breaking the bank, and streamline those time-consuming daily tasks.
Weâll continue to collaborate with our customers to understand their needs for success and deliver the technology to make that possible.â Enseo has always placed emphasis on improving and simplifying operations while enhancing user experiences. These issues are not just operational annoyances; they have measurable business impact.
Consumers are now using mobile devices for everything related to travel, from investigating travel destinations to booking hotels. Is your website equipped with an online booking process quick and easy on both desktop and mobile so that you can properly compete with Online Travel Agencies (OTAs)? If not, that is step one.
Hotel compliance is a framework followed by hotels to ensure that they meet all legal, safety and operational standards required by relevant authorities and industry bodies. Pricing compliance delivers important consumer protections. Missing permits or licences: Operating without required health, safety or business certifications.
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