Remove Closing Remove Shopping Remove Target Marketing
article thumbnail

BoConcept Roundtable: crafting a bespoke environment for a unique experience

Hotel Designs

And to create that, you need to have a very deep understanding of the brand, the target market, the target demographics; of the space you’re going into, the history of the building, the area, the country, and I think it’s only then that things can be truly unique and bespoke. And that’s when it becomes bespoke.

article thumbnail

The Rise of Bleisure Travel: A New Era for Hospitality

Hotelogix

Hotels should pick OTAs that match their target market and give good terms. Promote the Area: Showcase nearby sights and things to do close to your property: Highlight local attractions and activities to entice guests to explore the area, enhancing their overall travel experience and encouraging longer stays.

Travel 40
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Starting a New Hotel: From Groundwork to Guestbook

Hotelogix

” For location, mention, “just a 5-minute walk from the city’s main shopping district.” Instead, start with 3–5 well-chosen OTAs that cater to your target market and region. Deciding whether to use a GDS depends on your target market and goals. Should You Sign Up?

OTA 52
article thumbnail

Opening soon: The Keith Motel is set to make its Mornington Peninsula debut next month

Hotel Management

The property closed its doors in early April to undertake a design refresh, opting for ‘casual coastal chic, with a dash of retro cheek’. “We With the vibrant cafes, shops, and restaurants of Rye practically on our doorstep, there are myriad dining choices,” said Moloney.

Motels 130
article thumbnail

Influencer Marketing vs Traditional Marketing: Pros and Cons [Guide]

Social Hospitality

Before social media emerged, most companies used traditional methods to interact with and reach their target audiences offline. Whether it’s a brochure or a flier, the goal is to distribute them in crowded places such as shopping malls, busy pedestrian areas, or conferences/events. These methods reached a wide audience. Telemarketing.

Marketing 189
article thumbnail

TIAO Uncovers Findings from U.S. Market & Tariff Survey

Hotelier Magazine

Lack of targeted marketing in key U.S. Close Municipal Accommodation Tax loopholes to strengthen destination marketing and municipal revenue. Market & Tariff Survey appeared first on Hotelier Magazine. Misinformation about border crossing requirements continues to deter U.S.

article thumbnail

How to start a hotel business plan

SiteMinder

Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision. Marketing strategy: Highlight your key marketing initiatives, such as online advertising, social media engagement, or partnerships with travel agencies.