Social Hospitality

SEPTEMBER 10, 2023

Marketing is a fast-paced, tech-driven industry. In the US alone, marketers spend $23 billion on tech like social apps, CRMs, and email marketing platforms. Hospitality marketers are particularly well-positioned to take advantage of emergent technology. Automation Automation is crucial in today’s marketing landscape.

Market 130

Market Marketing Consumer ROI 130

Hotel Business

JULY 11, 2023

Travel marketing platform Sojern has acquired VenueLytics , an integrated guest experience platform serving independent hotels, resorts, chains and casinos. Sojern will incorporate VenueLytics’ capabilities as an extension of the Sojern Travel Marketing Platform.

Ancillary Revenue 40

Ancillary Revenue Casinos Upsell Market 40

Hotelier Magazine

JANUARY 24, 2024

“Not only do [these two systems] manage our customer relationships as far as maintaining contact information, email data bases, and email-marketing software, they do all of our online relationship management by monitoring review sites, which let the properties know when they have a review so they can engage appropriately.”

Business 59

Business Hospitality Email Marketing Management 59

eZee Absolute

AUGUST 31, 2022

Spread the word through marketing. They not just boost your occupancy during the festival but also enable you to earn extra by upselling. Spread the word through marketing. Next up, bet on marketing as much as you can. Well, that’s when marketing comes into the picture. Be strategic about the pricing.

Hotels 52

Hotels Events Travel Market 52