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Future of OTAs in the Hospitality Industry: Trends & Predictions

Inn Quest

When it comes to the future of online travel agencies (OTAs) and their role in the hospitality industry, there are a few key trends and factors to consider. In this post, let us focus on the reasons that will point toward the predictions and trends that have impacted OTAs.

OTA 52
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Understanding rate parity and its impact on hotels

Cloudbeds

With rate parity in the hotel industry, if you sell a room on Booking.com for $100 per night, you will have to set the same rate on all other booking platforms, whether it’s other online travel agencies (OTAs) , metasearch engines, brick-and-mortar travel agents or your own website.

OTA 52
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SiteMinder: Traveler confidence surges post-pandemic

Hotel Business

SiteMinder’s new Hotel Booking Trends report, a hotel commerce data analysis of more than 36,000 hotels and 450+ connected booking integrations, has revealed travelers booked their trips on average eight days earlier, and canceled their bookings 17% less year-on-year in 2022, despite a 24% increase in the average daily hotel room rate.

Travel 102
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Hoteliers must adopt a multi-pronged approach for the return of Chinese tourism

SiteMinder

This article will take you through the state of play, the opportunity for your business, and the actions you need to take to capitalise on the return of the world’s largest tourism segment. China’s largest OTA, Trip.com, discovered the most popular destinations so far are Singapore, South Korea, Hong Kong, Japan and Thailand.

Tourism 105
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Hospitality Industry News and Reports

SiteMinder

Almost one in five hotel rooms booked online are cancelled prior to travel. In other news: By 2030, China will be the largest outbound tourism group with 126 million trips. Google says “ …not now, not ever ” will it become an OTA (Online Travel Agent). of US tourism spend in 2022.

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Booking channels: Complete guide for hotels

SiteMinder

Travellers are now predominantly booking their accommodation online, making it more crucial for hotels to focus on capturing bookings via their own website, OTAs, metasearch, and other online channels. Other popular channels with travellers include: TripAdvisor – Aggregates reviews for hotels, restaurants and tourism activities.

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SiteMinder’s Hotel Booking Trends: New analysis of 100 million reservations shows surge in global traveller confidence for 2023

SiteMinder

SiteMinder’s new Hotel Booking Trends report, the only hotel commerce data analysis of more than 35,000 hotels and 450+ connected booking integrations, has revealed travellers booked their trips on average eight days earlier, and cancelled their bookings 17% less year-on-year in 2022, despite a 24% increase in the average daily hotel room rate.