gcommerce

FEBRUARY 13, 2023

Must-Have Hotel Marketing Channels in an Economic Downturn: Metasearch (Google Hotel Ads, TripAdvisor, Kayak, Trivago, etc.) Online Travel Agent sites (OTAs) compete heavily on these channels to steal market share. As some hotels pull back their budgets on paid search, there is a real opportunity to win market share.

Digital Marketing 52

Digital Marketing Marketing Market Cost Per Click 52

gcommerce

OCTOBER 11, 2024

But, regardless of whether you are in B2B or B2C, your ad’s success depends on your brand’s ability to connect with humans. Yes, Google will most likely maintain market share, but knowing how LLM-based search engines work will continue to increase in importance as they become ingrained in each type of search platform.

Marketing 98

Marketing Market Consumer Hotel Marketing 98

Travel Media Group

MARCH 22, 2023

LinkedIn, great place for those, B2B and connecting with those associations, because the business is out there. Now, as you know, Rob, this is a digital marketing podcast at Travel Media Group, and we’re always trying to educate our hoteliers and listeners on a strong social media presence, online reputation, right?

Hospitality 98

Hospitality Services Business Digital Marketing 98

Little Hotelier

NOVEMBER 8, 2023

As a neutral third-party resource for B2B (business-to-business) software, FeaturedCustomers aims to help potential buyers research and validate purchasing decisions. For the past three years, they have been awarding our cloud-based hotel management system with their highest honour, the Market Leader.

Accommodation 52

Accommodation Business Management Operations 52