Little Hotelier

JANUARY 19, 2025

What is rack rate? The rack rate is the standard, undiscounted price for a hotel room. Think of it as the “sticker price” for your accommodation, typically displayed on your website or communicated to guests who book directly. What are the benefits of standard rack rates?

Rack Rate 52

Rack Rate OTA Revenue Hotels 52

Social Tables

APRIL 22, 2019

Venue reps should already be familiar with your event needs and how they can accommodate them — even if they have to get a little creative to do so. The sales rep should tell you about pricing options and fees upfront. They ask for event specifics before you arrive. They provide full access to updated and accurate floor plans.

Events 102

Events Rack Rate Scale Sales 102

Little Hotelier

OCTOBER 11, 2023

You don’t accept reservations at specific discounted rates for multiple night stays extending into the sold out period. Guests who want to stay beyond the maximum length of stay period can be charged rack rate for subsequent nights. However, overbooking means that you risk double booking, which is not worth the risk.

Maximum Length of Stay 52

Maximum Length of Stay Minimum Length of Stay Overbooking Occupancy 52

Hotel Speak

MAY 12, 2025

Creating offers and experiences to increase sales is different from selling a typical, rack rate room. For example, when selling a rack rate room, an accompanying image is not necessary; neither is additional detail about the room. Consider allocating some of your offers to sell value over price, even in a downturn.

Rack Rate 71

Rack Rate Consumer Global Distribution System Hotels 71