Xotels

AUGUST 15, 2022

What new online marketing initiatives will we launch next year? How will we attract our different client target markets and niche guest segments. How will we measure the effect and ROI of all our marketing actions? How will you manage to keep a healthy balance between direct and indirect (third-party) sales online?

Hotels 59

Hotels Market Marketing ROI 59

eZee Absolute

JANUARY 9, 2023

Use social media marketing. Leverage the power of OTAs. If you have been thinking of targeting this group of travelers, then here are some of the benefits you would love to learn about: 1. Social media and online marketing are essential tools for any hotel that is preparing to enter into new markets and guest segments.

OTA 52

OTA Hotels Accommodation Travel 52

Little Hotelier

AUGUST 29, 2023

Here are some common advertising examples that can be used to market a bed and breakfast business. Advertising on online travel agents Creating a listing and a profile on OTAs such as Booking.com or Airbnb will bring a lot of online exposure for your B&B.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

Xotels

JUNE 2, 2023

As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals. Balancing direct room sales with third-party websites and online travel agents (OTA’s) is one of the challenges the hotel industry faces in 2023 and beyond.

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40