Hotelogix

NOVEMBER 30, 2023

Online Travel Agents for hotels or OTAs serve as important distribution channels for hotels. They play a pivotal role in marketing and selling rooms. OTAs are online platforms or websites that sell hotel rooms to customers. An excellent marketing strategy incorporates OTAs to boost sales and revenue.

OTA 59

OTA Hotels Online Sales Marketing 59

Up Hotel

DECEMBER 9, 2024

The next article will look into top ways to allocate your marketing budget in 2025. The Golden 20% I seriously think the OTAs are like heroin for hotels and its a pretty tough habit to kick. Please dont misunderstand, I do genuinely feel that OTAs have a part to play in the marketing mix.

ROI 40

ROI OTA Hotels Cost Per Click 40

Hotelogix

FEBRUARY 13, 2024

  Online distribution Managing online distribution across various channels (OTAs, direct bookings, GDS) without an integrated system is arduous in today's digital age. The point we are trying to make here is that you can generate indirect and direct sales when you have the right solution.

Management 59

Management Hotels Revenue Management Revenue 59

Xotels

AUGUST 15, 2022

Taking into consideration the continuing growth of online sales and the quick adoption of mobile technology by consumers, we have put together some questions that will need your attention in the upcoming year: Internet Marketing. What is your approach to protecting your hotel from brand hijacking by OTA?

Marketing 59

Marketing Market Hotels Target Marketing 59