Cloudbeds

APRIL 8, 2025

Failing to stay top-of-mind means you risk losing them to online travel agencies (OTAs) or competitors. A key component of a hotels digital strategy, retargeting ads, re-engage high-intent travelers who have already expressed interest in your property. FREE REPORT Discover regional OTA trends and other booking data.

Revenue 52

Revenue Display Ads Digital Marketing OTA 52

MediaBoom

NOVEMBER 28, 2024

With this information, you can begin crafting better-targeted ads. Download Our FREE E-Book Outrank OTAs & Drive Direct Bookings With our SEO Blueprint Learn the secrets to driving more traffic to your hotel website, generating more leads, and ultimately increasing sales. How can I measure ROI on travel advertising?

Travel 97

Travel Tourism ROI Market 97

Travelboom Marketing

NOVEMBER 7, 2023

OTAs: At TravelBoom we like to think of the OTAs as a new business tool, not a set-and-forget way to fill empty rooms. Are you successfully converting your OTA bookings to direct guests? Is your percentage of OTA bookings in line with your goals? Reducing OTA commissions can be critical to success.

Hotel Marketing 96

Hotel Marketing Market Marketing OTA 96

Travelboom Marketing

MARCH 21, 2024

To stay competitive in a constantly evolving hospitality industry, hoteliers should consider integrating a variety of paid ads into their marketing strategies. Whether you’re employing search ads, display ads, metasearch ads , or something else, marketers can explore CPC marketing campaigns to maximize these ten benefits for hotels.

Market 52

Market Marketing Cost Per Click Marketing Strategy 52

MediaBoom

AUGUST 5, 2024

The most effective native ads will use contextual relevance to produce higher click-through rates to your website. Matching the publication’s editorial content doesn’t disrupt the users’ interaction with the page like banner and display ads would. How can I measure the success of my hotel advertising campaigns?

Display Ads 52

Display Ads Consumer Digital Marketing Hotels 52

Travelboom Marketing

FEBRUARY 21, 2024

Efficient spending, audience targeting, and measuring ROI matter much more than sheer expenditure. Hotel marketers can also exploit interest-based audiences by serving up display ads to users who have performed certain search queries, share similar interests, or visited a site that shares a similar audience as your own.

Hotel Marketing 52

Hotel Marketing Market Marketing Digital Marketing 52