Xotels

JULY 8, 2025

However, as a seasoned hotel revenue management consulting and hotel management company , we have seen that this is where most entrepreneurs get stuck. Customer Analysis In-depth information on your target market, including geographic, demographic, socioeconomic, psychographic, and behavioural segmentation details.

Business

Cloudbeds

MARCH 15, 2023

Most properties use a channel manager to share their inventory to keep all their channels, rates, and rooms in one place. Consider offering Earlybird, Flexible, or Non-refundable rate plans through your booking engine to encourage direct bookings. Leverage digital marketing This is where boosting direct sales can get a bit tricky.

OTA

MediaBoom

MARCH 27, 2023

Take a look at how the Top ten luxury hotels set themselves apart and appeal to distinctive groups of travelers through their marketing. What is the target market for luxury hotels? They make up 64% of the target market. Those in their teens and early twenties also make up a sizable portion of this market.

Hotel Marketing

MediaBoom

MARCH 14, 2024

This includes claiming your Google My Business listing, managing online reviews, and ensuring your hotel’s name, address, and phone number (NAP) are consistent across the web. Here’s why reputation management should be a priority and how it can significantly impact your success.

Digital Marketing