TravelNet

DECEMBER 12, 2023

Occupancy, ADR, and RevPAR are all down compared to 2021 and 2022 (but higher than 2019); booking windows and average length of stay are down, and; shoulder season performance is slightly up. KeyData’s October 2023 overview of industry trends reveals a few potentially worrisome trends as we head into 2024.

Average Length of Stay 52

Average Length of Stay Occupancy Retail OTA 52

Cloudbeds

MARCH 16, 2023

Booking Source In 2019, OTA-sourced bookings made up 57% of all reservations, while non-OTA bookings made up the remaining 43%. During the pandemic, there was a significant shift toward direct bookings due to decreased advertising budgets for OTAs. The next most popular length of stay was 3 to 4 nights.

Average Length of Stay 52

Average Length of Stay Average Daily Rate OTA Occupancy 52

Little Hotelier

JULY 10, 2023

This allows you to apply your restrictions in bulk, instead of visiting various OTA extranets to do so. How to set your VRBO minimum stay Setting a minimum stay on VRBO is very similar to Airbnb. This is because you’re likely connected to a number of OTAs and you’ll save time if you update them all at once.

Minimum Length of Stay 75

Minimum Length of Stay Occupancy Average Length of Stay Revenue 75

Hotel Business

SEPTEMBER 14, 2023

It’s driving a longer average length of stay and a higher ADR, driving, on average, $22,000 in revenue,” he said. Wyndham also debuted its new OTA reconciliation tool.

Average Length of Stay 64

Average Length of Stay OTA Services Revenue 64

SiteMinder

SEPTEMBER 26, 2022

Hotels collect a lot of guest information during the booking process and stay. While not all the information is consistent across all channels (for example, direct reservations may carry fields of data OTAs do not provide), making sense of consistent data components is required to successfully understand your own hotel’s market segmentation.

Hotel Marketing 95

Hotel Marketing Market Marketing Fair Share 95

SiteMinder

OCTOBER 9, 2023

Revenue and profit are always important, but more specific KPIs around average length of stays may not always be as integral to highlight in hotel metrics reports. Distribution channel performance is vital to know which channels (like OTAs, direct bookings) are most profitable. With SiteMinder, you're always a step ahead.

Average Daily Rate 59

Average Daily Rate Average Length of Stay Occupancy Revenue 59

Little Hotelier

NOVEMBER 6, 2023

The best channel managers allow you to seamlessly connect with all of your OTAs and channels, and give you clarity and control over all pricing. Channel management Optimise the revenue potential of all your booking channels with a dedicated solution.

Revenue 59

Revenue Average Length of Stay Average Daily Rate Hotels 59

TravelNet

NOVEMBER 9, 2022

HomeToGo has the power and reach of a large, international OTA with the characteristics of a direct booking experience with benefits such as direct guest communication by providing guest contact information once you receive a booking, ability to use your own cancellation policies and allowing property managers to be the merchant of record.

Cancellation 52

Cancellation Average Length of Stay Management Revenue 52

Cloudbeds

MARCH 20, 2023

They typically reserve directly with the hotel or through an online travel agency (OTA) or travel agent at non-negotiated rates. Some hotels break down transient business into subgroups such as OTAs, direct bookings , packages, and consortia. Properties can utilize niche OTAs to effectively target their guest demographics.

Hotel Marketing 52

Hotel Marketing Marketing Market Average Daily Rate 52

SiteMinder

JUNE 12, 2024

The use of yield management should factor in the costs of channels – from GDSs, OTAs, wholesalers, meta search sites and property websites to direct calls – and therefore how to better yield your inventory by channel, customer and more. What are the elements of hotel yield management?

Yield Management 98

Yield Management Management Revenue Management Revenue 98

Cloudbeds

SEPTEMBER 18, 2024

For hotels, that involves collecting and analyzing data across various sources, including your hotel website, social media channels, online travel agencies (OTAs), surveys, and more. Basic KPIs include average daily rate (ADR) , occupancy (OCC), revenue per available room (RevPAR), and average length of stay (ALOS).

Operations 40

Operations Revenue Management Occupancy Revenue 40

SiteMinder

NOVEMBER 30, 2023

Here are the tourism statistics that stand out: While OTAs are the preferred method of booking for 27% of French travellers, this preference is a lot higher amongst its international source markets with China leading the pack at 55%, 37% for the UK and 34% for Germany. Tourists spend an average of 167 USD per day in Thailand.

Travel 52

Travel Accommodation Tourism Hotels 52

Hotel Business

MARCH 16, 2023

Booking source In 2019, OTA-sourced bookings made up 57% of all reservations, while non-OTA bookings made up the remaining 43%. During the pandemic, there was a significant shift toward direct bookings due to decreased advertising budgets for OTAs. The next most popular length of stay was three-four nights.

Average Length of Stay 52

Average Length of Stay OTA Occupancy Digital Marketing 52

Hotelogix

MAY 9, 2025

Step 2: Analyze Guest and Booking Data Look at booking lead times, average length of stay, preferred channels, and cancellation rates to build data-driven pricing models. Step 3: Set Rate Fences Introduce rate restrictions like minimum stay requirements or non-refundable discounts to shape booking patterns and improve margins.

Average Length of Stay 40

Average Length of Stay 40