Remove Average Length of Stay Remove Marketing Remove Revenue Management
article thumbnail

How decision intelligence unlocks hotel data for better insights

Cloudbeds

For years, the gold standard guiding business strategies for hotels has relied heavily on historical data, analyzed a few times a year (at best), making it difficult to swiftly respond to changing market conditions. For hotels, this includes making dynamic rate suggestions and identifying segments and offers for marketing campaigns.

article thumbnail

SiteMinder: Easter demand climbs 16.8% globally

Hotel Business

The data, comparing bookings at the same properties across nine markets 30 days before Easter in both 2024 and 2025, reveals stronger demand and travelers securing their accommodation earlier and increasingly looking beyond their home countries. with the average length of stay falling to 2.24 The same is true in the U.S.,

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How SiteMinder and Blueground unlock extended-stay revenue for hotels

SiteMinder

For operators managing furnished apartments, aparthotels, or extended-stay inventory, this shift represents a significant revenue opportunity. However, a lot of hoteliers still lack access to the right distribution network to respond to this demand and capture a lucrative market. Are they big enough?

article thumbnail

Choice Hotels International Hosts 69th Annual Convention 

Hotelier Magazine

The revamped program’s enhancements longer booking windows, premium room redemptions, and exclusive experiences have helped drive a 30-per-cent increase in redemptions and 13-per-cent growth in average length of stay. AARP members booked more than 1.1 AARP members booked more than 1.1

article thumbnail

What is ALOS and how do you calculate it?

SiteMinder

ALOS abbreviates ‘average length of stay.’ It refers to the average number of nights guests stay at your property over a given time. days on average. days on average. It also differs depending on the property type, location and target market. How do you calculate the average length of stay?

article thumbnail

What is Yield Management: Guide for Hotels

SiteMinder

What is Yield Management? Yield management is a pricing and revenue management strategy that is used to maximise business performance. It involves adjusting prices based on predicted demand and other external factors to maximise revenue or yield. But the evolution doesn’t stop there.

article thumbnail

How to attract the right guests with hotel market segmentation (step-by-step guide)

Cloudbeds

And it all starts with hotel market segmentation. What is hotel market segmentation? Hotel market segmentation is the process of grouping hotel guests into categories based on shared behavior and characteristics. ” Why do you need market segmentation? Transient guests, on the other hand, are less predictable.