Pattern: The Undervalued Driver of Success & By Lynn Zwibak
Hotel News Resource
MAY 14, 2025
The number of factors identified to impact the success of a hotels revenue management strategy continues to grow.
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Hotel News Resource
MAY 14, 2025
The number of factors identified to impact the success of a hotels revenue management strategy continues to grow.
TravelNet
MAY 19, 2025
Solid occupancy isnt enough anymore. While occupancy is still a core metric, relying on it too heavily can leave your property management business vulnerable to seasonal swings, economic uncertainty, and a volatile demand environment. Ancillary revenue to the rescue! Want more tips on diversifying your revenue?
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Hotel Business
DECEMBER 12, 2022
The data covers key hotel performance indicators such as occupancy, RevPAR, booking lead time, length of stay, international and domestic travel, direct and OTA bookings, as well as upsell performance to forecast trends shaping the hotel industry in 2023. Some of the findings: Direct bookings are on the rise.
Cloudbeds
NOVEMBER 15, 2024
This scalability is especially valuable for hotels – as more information is collected about guest behavior, booking trends , and occupancy patterns the more precise rate adjustments, inventory management, and marketing strategies will be in the future. Why it’s important for hotels? Why it’s important for hotels?
Hotel Speak
JANUARY 9, 2025
Pricing optimisation: Setting the right prices to maximise revenue while maintaining occupancy. Want to read more about the basics of revenue management? There are 4 different ways to use ancillary revenue opportunities to your hotel started with: Create Packages: Selling an experience vs. just a room.
Demand Calendar
JUNE 17, 2024
The data generated by modern hotel operations – from booking patterns and guest preferences to room occupancy rates and ancillary revenue streams – is often scattered across various siloed systems. The traditional approach to decision-making faces a new challenge.
STAAH
APRIL 23, 2024
By combining information from different sources, revenue managers can visualize the entire customer journey, customizing pricing and promotions for different channels and groups. Ancillary Revenue Management Pricing In addition to room revenue, ancillary revenue streams play a crucial role in boosting overall profitability.
Hospitality Tech
JANUARY 8, 2024
By offering unique, tech-driven and personalized loyalty programs, hoteliers can increase RevPAR and occupancy, tap into ancillary revenue streams and stand out from the crowd.
Xotels
MARCH 3, 2025
What Are Revenue Management Tools? Revenue management tools are software and systems that help hotels optimize pricing, control cost , maximize occupancy, and increase profitability. It monitors guest reservations, room occupancy, and overall performance metrics. And not just from your hotel rooms?
Hotel Business
FEBRUARY 20, 2025
. “In 2024, we also successfully relaunched four brands, substantially expanded our partnerships business, significantly increased our international footprint, achieved record organic rewards program growth and unlocked new value through additional ancillary revenue opportunities. Domestic ADR grew by 3.1%
Amadeus Hospitality
DECEMBER 3, 2024
The report highlights that hoteliers view increasing occupancy and improving operational efficiencies as key priorities, with 85% of hoteliers anticipating that personalization could help deliver over 5% in incremental revenue. decision-makers planning to invest in technology within the year.
Hotel Business
APRIL 25, 2024
Wyndham Hotels & Resorts , for the first quarter ended March 31, reported that global RevPAR grew 1% in constant currency and ancillary revenues grew 8% compared to the first quarter of 2023. The company’s development pipeline consists of nearly 2,000 hotels and approximately 243,000 rooms, an all-time record for the latter.
Hotel Business
JULY 25, 2024
Ancillary revenues increased 6% compared to second quarter 2023. RevPAR results were driven by growth of 90 basis points in occupancy, partially offset by a decline of 50 basis points in ADR. APAC occupancy declined 7% and ADR declined 5%. Awarded 180 development contracts globally, including 96 contracts in the U.S.,
STAAH
JANUARY 16, 2024
There is no set formula to increase a hotel’s revenue, it can be achieved by creating a good promotion plan, tapping into sources of ancillary revenue , upselling and other marketing strategies. Optimise ancillary revenue. Here are 10 strategies: 1. It is great to be fully booked.
Amadeus Hospitality
APRIL 21, 2023
The Challenge In September of 2022, the Handlery was in the midst of a period of rapid recovery, with an average daily occupancy of over 80%. Happy Ending As a result, the Handlery experienced a 25% increase in direct booking conversions with the new booking engine , and an extremely impressive 125% increase in ancillary revenue.
Hotel Business
OCTOBER 24, 2024
“Our teams around the world once again delivered exceptional results, executing our long-term growth strategy and achieving 7% growth in comparable adjusted EBITDA fueled by continued system expansion, higher royalty rates and growth in our ancillary revenues,” said Geoff Ballotti, president/CEO. “We Diluted earnings per share was $1.29
Xotels
APRIL 3, 2024
Collaboration with other departments The Future: Total Revenue Management What is Revenue Management? For example, highlight amenities (bar, restaurant, spa, pool), and leverage packages (romantic, weekend, spa offer), to both expose why bookers should stay at your hotel, and generate ancillary revenue by promoting those offerings.
Cloudbeds
OCTOBER 9, 2024
By analyzing these elements, hoteliers can more accurately estimate how much revenue they will book in the future. With a comprehensive demand forecast in hand, commercial teams—including sales, marketing, and revenue management—can devise targeted tactics to maximize revenue.
SiteMinder
JUNE 26, 2024
While revenue management is more focused on a hotel’s pricing and availability to maximize revenue, revenue optimization takes a broader approach to include a full range of revenue sources that includes food and beverage, spa services, events, classes, and other ancillary revenues.
Xotels
SEPTEMBER 13, 2024
Let´s explore the following topics & trends that are shaping the (current) hotel industry landscape: Can’t Forget the Basics What are the trends in revenue management in 2024 Distribution: Fishing Where the Fish Are Outsourcing To AI or Not to AI? Want to read more about the basics of revenue management?
Xotels
SEPTEMBER 13, 2024
Let´s explore the following topics & trends that are shaping the (current) hotel industry landscape: Can’t Forget the Basics What are the trends in revenue management in 2024 Distribution: Fishing Where the Fish Are Outsourcing To AI or Not to AI? Want to read more about the basics of revenue management?
Hotel Speak
JULY 19, 2024
Imagine, you’re the revenue manager of a 300-room property, and one week out from the arrival date you have only 30% on the books. especially if your comp set is trending ahead on occupancy on the books. All your competitors are now doing 95% occupancy with a good balance of transient and group. Sounds good, right?
Little Hotelier
OCTOBER 17, 2023
Connect additional channels If you find on some days or weeks your occupancy is lower than you’d like, and not enough revenue is coming in as a result, you may not be reaching a big enough audience. You can use a tactic known as the Billboard Effect to link your website to your OTA profiles, convincing guests to check you out.
SiteMinder
AUGUST 1, 2024
Key goals: State your main objectives, such as increasing occupancy rates, boosting revenue, or expanding your hotel chain. Pricing strategy: How you will set competitive room rates and consider implementing revenue management strategies to maximise occupancy and revenue.
Hotelogix
AUGUST 6, 2024
Optimizing ancillary revenue streams: To diversify your revenue sources, consider enhancing offerings in food and beverage, spa services, and event hosting. Targeted marketing campaigns: Run campaigns during off-peak periods to boost occupancy. Use segmentation to target different guest demographics with tailored offers.
Amadeus Hospitality
NOVEMBER 12, 2024
When asked to rate their top business objectives that are driving technology investment, 41% of hoteliers cited their desire to increase occupancy. Survey respondents also said data fragmentation (33%), data efficiency (32%), and data integrity (30%) are among the biggest challenges faced in business intelligence today.
SiteMinder
SEPTEMBER 10, 2024
Lower your operating costs effortlessly with smart hotel technology Use SiteMinder’s platform to easily boost occupancy, maximise revenue, and create efficiencies for your business. The result will be influenced by a number of factors, including your: Occupancy rate: Higher occupancy rates generally lead to lower CPOR.
Travelboom Marketing
SEPTEMBER 1, 2023
Increase RevPAR & Occupancy with a Hotel Loyalty Program With a goal of maximizing both occupancy AND RevPar, driving direct bookings with the help of a hotel loyalty program is a must. Higher rates can mean more on-site rewards for guests. Alternatively, less expensive room rates can be redeemed through more aggressive upselling.
Xotels
JULY 26, 2024
LEARN MORE CONTACT US LEARN MORE CONTACT US Real-World Example A hotel in a popular tourist destination noticed that their occupancy dropped significantly during the shoulder season. As a result, their occupancy increased by 20% during the shoulder season, and their overall revenue grew by 15%. It’s a win-win!
Hotel Business
JULY 18, 2024
increase in occupancy. ” As for the remainder of the year, Bojanowski is seeing a slowing of year-over-year growth in occupancy, primarily driven by a flattening of leisure transient demand and continued slow growth in business transient demand. ” Meliker expects RevPAR growth to end the year up 1.8%, driven by a 2.6%
SiteMinder
SEPTEMBER 6, 2023
Stable occupancy rate Extended stays help maintain a stable occupancy rate, particularly during the middle of the week and slow seasons, making resource planning easier. Ancillary revenue from facilities Long-term guests are more likely to use additional facilities, adding another revenue stream.
Xotels
APRIL 3, 2024
Collaboration with other departments The Future: Total Revenue Management What is Revenue Management? For example, highlight amenities (bar, restaurant, spa, pool), and leverage packages (romantic, weekend, spa offer), to both expose why bookers should stay at your hotel, and generate ancillary revenue by promoting those offerings.
Xotels
JULY 26, 2024
LEARN MORE CONTACT US LEARN MORE CONTACT US Real-World Example A hotel in a popular tourist destination noticed that their occupancy dropped significantly during the shoulder season. As a result, their occupancy increased by 20% during the shoulder season, and their overall revenue grew by 15%. It’s a win-win!
Xotels
JULY 26, 2024
LEARN MORE CONTACT US LEARN MORE CONTACT US Real-World Example A hotel in a popular tourist destination noticed that their occupancy dropped significantly during the shoulder season. As a result, their occupancy increased by 20% during the shoulder season, and their overall revenue grew by 15%. It’s a win-win!
Travelboom Marketing
NOVEMBER 7, 2023
Local DMO Participation One of the best ways to drive occupancy from visitors already interested in your destination is through your local DMO and/or Chamber of Commerce. Other tools such as push messaging and food and beverage integration give properties the power to significantly increase their ancillary revenue.
Xotels
APRIL 3, 2024
Revenue Strategies & Tactics Market Segmentation Hotel Pricing Strategies Forecasting & Budgeting Properly How to Distribute Effectively? This dynamic demand necessitates adaptive revenue management practices. Learn more about how to generate ancillary revenue in your hotel or resort. Protect YOUR Brand!
Boutique Hotel News
DECEMBER 20, 2022
A recent Knight Frank report supports this idea, revealing that ancillary revenues have increased in 2022 with the contribution to total revenue rising by 1.5 As a result, hotels will maximise partnerships with retailers and become more multifaceted in their approach,” he says. percentage points.
Hotelogix
JANUARY 29, 2025
Real-time insights : Smart systems provide instant data on everything from occupancy rates to energy consumption, allowing for quick, informed decision-making. Occupancy sensors : Save energy and plan housekeeping better. Predictive analytics to optimize occupancy Booking pace analysis : Spot trends to adjust marketing and pricing.
StayNTouch
NOVEMBER 16, 2022
Although hotels can 一 and should 一 diversify their income streams and realize the potential of ancillary revenue, distribution remains the cornerstone of hotel profitability and success. This can include a hotel’s website, its social media platforms, phone or email reservations, metasearch engines, or OTAs.
Hotel Speak
MAY 9, 2023
In addition, examining income streams is a great way to assist hoteliers in identifying opportunities to generate more revenue, such as where and when to implement strategies to drive ancillary revenue. This can lead to the following benefits: Reduced marketing costs (more reliance on organic referrals vs. paid advertising).
Hotel Operations
MARCH 15, 2023
We’re not just looking at past occupancy rates, but can bring in customer segments and property types and weather and plane schedules – a wide range of external or causal factors. Rothaus sees two primary applications: Automating things, like quickly recognizing a face or a word. Forecasting demand is an example. “We’re
Hotel Business
FEBRUARY 13, 2025
Our teams focus on expanding into higher FeePAR markets, growing our extended-stay footprint and unlocking new ancillary revenue streams underscore the diverse growth opportunities inherent in our asset-light, resilient business model.
Cloudbeds
FEBRUARY 11, 2025
Rising room rates drive greater focus on ancillary revenue Inflation and rising costs are squeezing room rate profitability, making ancillary revenue more essential than ever.
Hotel Business
MAY 1, 2025
The company continued to see strong performance in its EMEA and Latin America regions, with YOY growth of 6% and 25%, respectively, reflecting robust pricing power, partially offset by modest occupancy declines. In China, demand remained steady but RevPAR declined 8% YOY reflecting continued pricing pressure.
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