Cloudbeds

JANUARY 17, 2024

With restrictions to third-party data and new AI tools, lodging operators must familiarize themselves with the different hotel market trends and strategies to stand out from the crowd. Here, we look at how the travel landscape is evolving and the latest trends to shape your marketing strategies this year.

Hotel Marketing 98

Hotel Marketing Market Marketing Hotels 98

Little Hotelier

AUGUST 29, 2023

What is bed and breakfast marketing? Bed and breakfast marketing is a specific approach to marketing your B&B business for attracting potential guests, getting more bookings, and increasing room revenue. However, bed and breakfast marketing can be very challenging at times, for a few reasons: 1.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

eZee Absolute

JANUARY 9, 2023

Use social media marketing. Leverage the power of OTAs. Explore new markets. If hotels can rework or tweak the look and feel, and services, they can differentiate themselves and stand out in the market. Use social media marketing. So, how about flexing the beauty online? Leverage the power of OTAs.

OTA 52

OTA Hotels Accommodation Travel 52

Xotels

AUGUST 15, 2022

Incorporate channel distribution costs like travel agent commission, agency fees and marketing investments, payroll for sales, marketing, and reservation, to determine the true net value of each segment. Hotels in vacation markets for many have been influenced (indoctrinated) by tour operators on how to manage their property.

Hotels 59

Hotels Market Marketing ROI 59

Little Hotelier

DECEMBER 3, 2023

Targeting group travellers is an ideal option for your small hotel, because it allows you to maximise your occupancy with one low-cost booking. Group bookings are a powerful force, as it allows you to capture a chunk of travellers while only paying distribution and marketing costs for one booking.

Hotels 59

Hotels Travel Events Business 59

StayNTouch

NOVEMBER 16, 2022

This can include a hotel’s website, its social media platforms, phone or email reservations, metasearch engines, or OTAs. This article will examine how hotels can leverage distribution technology and strategies to drive bookings, access new markets, and increase profitability. 26% increase in hotel reservations.

OTA 52

OTA Hotels Revenue Overbooking 52

Hotelogix

OCTOBER 18, 2023

GAC considers various costs related to marketing, sales efforts, and operational activities aimed at acquiring a guest. GAC is a significant financial indicator because it provides insights into the efficiency and effectiveness of your hotel's marketing and guest acquisition strategies. 

ROI 40

ROI Hotels Accommodation Market 40