Cloudbeds

MARCH 15, 2023

They’re typically made on a hotel’s website or other direct booking channels, like email, the sales team, social media , or through messaging tools like WhatsApp or Messenger. With direct bookings, lodging operators own their guest data and can pick and choose what information they collect during the booking process.

OTA 99

OTA Sales Revenue Hotels 99

MediaBoom

MARCH 14, 2024

Explore how these 15 services can elevate your property’s online presence, drawing in more visitors and boosting revenue: 1. Direct Bookings Driver A well-crafted website is a powerful tool for increasing direct bookings, which are more profitable than those made through third-party agents.

Digital Marketing 85

Digital Marketing Services Marketing Market 85

Hotel Speak

JULY 20, 2023

However, for hotels, these bookings come with their own set of challenges, as OTAs have a profound impact on the revenue of hotels. This type of marketing not only helps boost revenue, but also helps to build stronger relationships with guests and increase their loyalty.

OTA 40

OTA Direct Marketing Marketing Market 40

Cloudbeds

DECEMBER 17, 2024

This article highlights the importance of guest profiles, including key components and the impact of consolidating and utilizing guest data to boost revenue and exceed guest expectations. This includes email marketing initiatives or satisfaction surveys. Drive revenue with personalized upselling and promotions.

Marketing 40

Marketing Market Upsell Revenue 40