gcommerce

MAY 3, 2023

Key Performance Indicators, or KPIs, are the backbone of your hotel’s digital marketing. They inform decisions about marketing channels, help with campaign optimization, and, most importantly, let you measure the success of your marketing efforts. But how do you choose the right marketing KPIs for your hotel?

Market 97

Market Marketing Cost Per Click Digital Marketing 97

gcommerce

FEBRUARY 13, 2023

Online Travel Agent sites (OTAs) compete heavily on these channels to steal market share. With the current economic climate, we have seen significant increases in the average cost-per-click (CPC) on hotel metasearch channels. We continue to see metasearch adoption growing amongst hotels and resorts. decrease YoY.

Digital Marketing 52

Digital Marketing Market Marketing Cost Per Click 52

Cloudbeds

JULY 27, 2023

Free Bookings Links vs. Trivago’s ads When advertising on Trivago, you can choose between three campaign models: pay-per-click (or cost-per-click), pay-per-booking, and pay-per-stay. In the cost-per-click model (CPC), the hotel pays the amount it bids for each click.

Cost Per Click 52

Cost Per Click OTA Digital Marketing Accommodation 52

gcommerce

MAY 22, 2023

Do you find yourself asking the same hotel digital marketing questions over and over again? Whether you’re a fellow digital advertiser or a hotelier, this list of commonly asked hotel digital marketing questions will be one that you should bookmark for a later date! Learn more about email marketing today!

Digital Marketing 97

Digital Marketing Market Marketing Hotels 97

MediaBoom

NOVEMBER 4, 2023

If your website is not up to date, experts at our digital marketing agency Mediaboom can turn the tide in your favor by using website development strategies to improve the overall user experience (which is what we did for our real estate clients). Looking for real estate marketing magic?

Real Estate 80

Real Estate Market Marketing Business 80