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8 Pricing Strategies for Hotels During the Holiday Season

STAAH

During peak holiday periods, consider adopting a revenue management system that factors in various parameters such as historical booking data, competitor pricing, local events, and even weather forecasts. Targeted Marketing and Segmentation Segment your audience based on demographics, interests, or past booking behaviors.

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What your hotel booking performance can tell you about demand patterns

Cloudbeds

Is it an event? Is it a recurring event or a one-time event? Are you going to have the same events and holidays for next year? You might consider offering special promotions or targeted marketing campaigns to attract guests during these quieter times and ensure your rooms aren’t sitting empty.

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Make Smart Hotel Decisions with These Essential Revenue Management Reports

eZee Absolute

The revenue forecast report provides a prediction of future occupancy and revenue based on factors like historical data, market trends and upcoming events. For example: A hotel’s booking pace report for the upcoming month falls short of the occupancy target. No, it’s no magic crystal ball.

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Hotel Digital Marketing in a Down Economy- Part 2

gcommerce

This type of model covers the up-front media required to run campaigns and you pay a commission net revenue (after cancellations). Paid Search For the last 2 decades, paid search has been the leading digital marketing channel for hotels and resorts and over that time Cost-Per-Clicks (CPCs) have had peaks and valleys. Remember, #SMYKM.

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Hotel Reservation System: Their Significance and Impact on Your Business

Hotelogix

Guest Profiles: Stores guest information, preferences, and booking history, facilitating personalized service and targeted marketing efforts. No-show and Cancellation Policies: Specify policies for no-shows and cancellations, ensuring transparency and managing guest expectations.

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CRM software is changing the game for hospitality businesses

Hotelier Magazine

Systems can range from $10 per user per month all the way up to $100 per user per month.

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Hotel Management: Meaning, Types, and Operations

SiteMinder

The entertainment businesses can include attractions of special interest such as zoos and museums, or spectator events such as theatre performances or sports games. Promotions are special rates that can change depending on: – The season or holiday period; – If the guest is a VIP; or, – You want to capitalise on an event. –