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Millennium Hotels and Resorts Selects Amadeus to Enhance its Digital Media Strategy

Amadeus Hospitality

May 13, 2025 – In a competitive hospitality landscape, Singapore based Millennium Hotels and Resorts , with more than 80 destinations spread across four continents, has selected Amadeus digital media solution to increase brand awareness and bookings at its properties.

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Quest Apartment Hotels Expands Partnership with Amadeus to Include Business Intelligence

Amadeus Hospitality

This is why more brands are relying on comprehensive, forward-looking market insights to aid in strategic decision making. Quest first launched the partnership last year with an Australia-wide GDS advertising campaign that delivered a 60% increase in GDS revenues over the trailing 12 months, and a double digit return on ad spend (ROAS).

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How Can Destinations Prepare to Attract Travelers Over the Coming Decade?

Amadeus Hospitality

As this tribe tends to work with travel advisors or travel agents when booking travel, DMOs can reach this segment by advertising on global distribution systems (GDSs), travel agents’ preferred booking channel.

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