Remove Average Length of Stay Remove Revenue Management Remove Target Marketing
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What is ALOS and how do you calculate it?

SiteMinder

ALOS abbreviates ‘average length of stay.’ It refers to the average number of nights guests stay at your property over a given time. days on average. days on average. It also differs depending on the property type, location and target market. Table of contents. What is ALOS?

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What is Yield Management: Guide for Hotels

SiteMinder

What is Yield Management? Yield management is a pricing and revenue management strategy that is used to maximise business performance. It involves adjusting prices based on predicted demand and other external factors to maximise revenue or yield. Revenue management is the focal point for hotels in today’s climate.

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How to attract the right guests with hotel market segmentation (step-by-step guide)

Cloudbeds

What is hotel market segmentation? Hotel market segmentation is the process of grouping hotel guests into categories based on shared behavior and characteristics. It is a fundamental process of revenue management, but also brings benefits to marketing, operations, and the guest experience.