Remove Average Length of Stay Remove Marketing Strategy Remove Occupancy
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How decision intelligence unlocks hotel data for better insights

Cloudbeds

This scalability is especially valuable for hotels – as more information is collected about guest behavior, booking trends , and occupancy patterns the more precise rate adjustments, inventory management, and marketing strategies will be in the future. Why it’s important for hotels? With Cloudbeds Intelligence, hoteliers can: 1.

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Hotel investment: What is a good hotel ROI?

Little Hotelier

Top strategies to increase hotel ROI Increasing knowledge and making smart investments is crucial for B&B operators. Prioritising your investments correctly will ensure your budget spend is contributing towards increased revenue and occupancy rates. Here are four hotel investment strategies you should be investing your money in… 1.

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Hotel metrics: How to measure performance in the hotel industry

SiteMinder

These metrics encompass a wide range of areas, from financial figures like revenue per available room (RevPAR) and average daily rate (ADR) to operational aspects such as occupancy rates and guest satisfaction scores. It can be calculated by multiplying your average daily rate by your occupancy rate.

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Hospitality businesses are harnessing the power of data collection

Hotelier Magazine

In the context of the hotel industry, this means implementing effective strategies to classify the data generated, turning data into insights that can drive informed decision-making. Your average booking and your average length of stay are all things that can be aggregated well.

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The role of data analytics in optimizing hotel operations

Cloudbeds

This data can then be used to make changes to improve revenue management, occupancy, guest experience, and operational efficiency. It can also be used as part of your marketing strategies to highlight the features guests love in hotel marketing campaigns. Guest experience key performance indicators (KPIs).

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How to attract the right guests with hotel market segmentation (step-by-step guide)

Cloudbeds

6 benefits of segmentation for hotels By grouping guests into segments, hotels can: Be more targeted in marketing. Instead of trying to reach all travelers, hoteliers can develop marketing strategies to appeal to their ideal guests. Market segmentation plays an important role in a property’s revenue management strategy.