Cloudbeds

JANUARY 17, 2024

For example, when Beyonce visited Cardiff in May 2023, hotel occupancy reached 95.7%, and average daily rate hit GBP 200.15, an all-time high for each metric. Travelers are increasingly drawn to unique experiences, whether concerts (like Taylor Swift and Beyonce) or sporting events. So what does this mean for the hotel industry?

Hotel Marketing 98

Hotel Marketing Market Marketing Hotels 98

Hotelogix

APRIL 17, 2025

With the average daily rate (ADR) for U.S. 👉 Read Also - Small Hotels, Big Dreams: Beating Online Marketing Challenges Blackberry Farm, Tennessee Blackberry Farm is renowned for its warm, personalized guest experiences and 70% return rate. hotel rooms reaching $158.45

Hospitality 40

Hospitality Services Average Daily Rate Operations 40

Amadeus Hospitality

SEPTEMBER 6, 2023

Source: Amadeus Demand360 data as of August 18, 2023 Average daily rates remained higher than 2019 for the entirety of H1 2023, and guests paying higher costs now expect more from their stay. This is placing added pressure on hoteliers to meet, and where possible, exceed heightened guest expectations.

Average Daily Rate 52

Average Daily Rate Global Distribution System Hotels Online Marketing 52

SiteMinder

JULY 13, 2024

For example, a high-end hotel may usually attract guests with no budget constraints, but in the off-season bookings will drop and the hotel has more flexibility to drop rates, attracting travellers who normally would not be able to afford the stay. To benchmark for this, the Average Rate Index is a good way of looking at this.

Revenue Management 98

Revenue Management Revenue Management OTA 98

eZee Absolute

JANUARY 9, 2023

Have a higher average daily rate. Use social media marketing. So, how about flexing the beauty online? Social media and online marketing are essential tools for any hotel that is preparing to enter into new markets and guest segments.

OTA 52

OTA Hotels Accommodation Travel 52

Cloudbeds

OCTOBER 17, 2024

Ad retargeting tools also allow you to create ads with AI-generated content and set your own investment budget to streamline hotel marketing efforts. Ensure your average daily rate (ADR) covers ad spend while leaving a profit margin but invest enough to capture user attention.

OTA 76

OTA Occupancy Hotels Revenue 76