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A Key Performance Indicator Guide for the Commercial Strategist from HSMAI

Hotel News Resource

MARCH 21, 2023

HSMAI’s KPI workgroup — composed of industry thought-leaders across the commercial disciplines — has concluded that today’s successful leaders focus on total revenue and its relation to profit. This suggests that our 'headline KPI' should be TrevPAR or GOPPAR versus RevPAR.

KPI 98
KPI Revenue Hotel Sales Sales 98
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2022: A Year of Renewal and Growth

Amadeus Hospitality

DECEMBER 20, 2022

Air traffic data sets, social media advertising and detailed branding KPI analysis have contributed to these partners’ 2022 success stories. Finally, improved housekeeping functionality includes more efficient tracking of opt-in/opt-out service, drop room feature improvements, and new room square footage attribution.

Shopping 52
Shopping Services Market Marketing 52
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