SiteMinder

SEPTEMBER 26, 2022

Some differences between hotel guests are obvious, and others are as small as their booking channel preferences or tendency to spend additional money on-site. Careful market segmentation in the hotel industry is a catalyst for understanding these differences and acting on them. What is hotel market segmentation?

Hotel Marketing 95

Hotel Marketing Market Marketing Fair Share 95

SiteMinder

OCTOBER 10, 2022

As a hotel operator, you might have come across STR reports at one point or another. Staying ahead of the competition is essential to the long-term growth of your hotel. Which areas of your hotel are performing well and which do you need to improve? What does STR stand for within the hotel industry? Table of contents.

Average Daily Rate 52

Average Daily Rate Occupancy Revenue Hotels 52

Xotels

APRIL 3, 2024

We have written extensively about hotel revenue management strategies and tactics here throughout the years. As strategy is one of the most essential parts of revenue management, we have made a summary of all the top advice from our perspective as a hotel revenue management consulting company.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

Hotel Speak

MAY 9, 2023

Is there anything more pressing on the minds of hoteliers, preventing them from having sleepless nights thinking about how to bring down their hotel`s cost and keep their business afloat? From our perspective as a hotel management company , we see both challenges as well as opportunities for hoteliers. What is Cost Control in a Hotel?

Hotels 59

Hotels Upsell Revenue Marketing 59