Travelboom Marketing

MARCH 21, 2024

If leveraged successfully, cost-per-click advertising can attract and retain customers , as well as introduce your brand to a new audience. This cost-effective marketing channel offers targeted campaigns that provide both a short and long-term return. Plus, when you use mobile PPC ads , you can reach customers anywhere.

Market 52

Market Marketing Cost Per Click Marketing Strategy 52

Cloudbeds

FEBRUARY 15, 2023

Here we break things down for you, explaining how to calculate guest acquisition cost and the different costs to factor in. What is guest acquisition cost (GAC)? Also known as customer acquisition cost (CAC), guest acquisition cost is the average amount of money a hotel spends to entice travelers to make bookings.

OTA 52

OTA Cost Per Click Revenue Market 52

Travelboom Marketing

MARCH 21, 2024

Marketers must meet travelers where they shop—and in today’s digitally-dependent landscape, this means everywhere. We’ve detailed the most profitable marketing channels for hotels to help you reduce costs, improve performance and increase your bottom line.

Market 97

Market Marketing Cost Per Click Email Marketing 97

Xotels

JUNE 2, 2023

Balancing direct room sales with third-party websites and online travel agents (OTA’s) is one of the challenges the hotel industry faces in 2023 and beyond. Making reservations at hotels via online travel agencies has become insanely popular nowadays. So how could hoteliers not want (or have) to cooperate with the OTA’s?

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40